David Reviews

 Biting the hand that feeds us since 2002.

Embarrassing Illnesses
"Consultations"
35s
19 May 2007
UK TV Programmes

Various people line up to be examined in intimate areas after letting the doctor know about uncomfortable itching and the like in a trail for a forthcoming series on Channel 4 dealing with, we suppose, sexually transmitted diseases. It includes the obligatory snap of a latex glove.

John West
"Bear"

Matt said:

Always thought this advert was crap.


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On This Day

Guinness
"Slide"
45s
23 Nov 2009
This smart American-made ad for Guinness shows a pint of the dark stuff taking a miraculous journey which starts as it's slid along a bar. It's all special effects, obviously, but it's a glorious conceit and the ending lends the drink a well-judged aura of coolness.

Tesco
"Eggs"
30s
23 Nov 2011
There's a pair of super performances in this ad reminding us of the breadth of Tesco's range. The comedy is set up by the unlikeliness of the mistake that comes about when a woman asks her boyfriend to run a simple errand and delivered with considerable aplomb.

Compare The Market
"Meerkat Band"
30s
23 Nov 2012
Aleksandr Orlov and his band of ferrets play the Coronation Street theme in the latest in this well-loved series of ads. Orlov is waiting for the other musicians to give him a cue so he can add his vocal to their folksy version of the famous tune but they appear oblivious to his hopes and play on without pause.

Valformosa Cava
"Fuck me Rich"
80s
23 Nov 2013
This delightful spot presented by a silver fox with an impossibly long name, majestically exhorts Belgians to "fuck me rich!" with the aim of selling more cava. A vision of his father explains that Belgians drink more of the fizzy stuff than anyone else... and more Belgian babies mean more people to consume the family's product.

The Times
"Unquiet: Bearing Witness"
3 mins 20s
23 Nov 2014
There was an incredibly realistic sequence during last night's broadcast of Homeland on Channel 4 but it had nothing to do with the trials and tribulations of Carrie Mathison. Rather than a scene from the programme itself, it was a mesmerising version of the 'Bearing Witness' film from the excellent Unquiet series for Times newspapers that caught viewers' attention with a real-life story of imperilled journalists.

BBC News
"Local Journalism"
60s
23 Nov 2014
This impressive spot for the BBC highlights the significance of local journalism to each and every one of us. What's so striking about it is that it doesn't take the hard-edged 'breaking news' approach that we tend to expect from this sort of ad - there's no self-important VO telling us about the dangerous job roving reporters have in Timperly, for example - instead, there's a genuine understanding of what news might mean to us in the area where we live.

Freeview
"Left Behinds"
60s
23 Nov 2014
It's fitting that we should be hoisting this in front of you on the day of the British Arrows Craft Awards as it's a perfect illustration of the wonderfully collaborative world of TVC production. A collection of unwanted items left behind at the end of a church hall sale offers a rendition of a familiar song, leaving us in no doubt that entertainment is best when it's free.

Squarespace
"How To Reinvent A Classic"
60s
23 Nov 2015
A trio of enjoyable ads has Squarespace at the centre of both personal and professional projects, but this film in particular is a satisfying story of how the quest for the perfect grilled cheese sandwich grew into a New York favourite. The film depicts how Little Muenster evolved from experiments in a frying pan by making sure taste buds were tantalised online.

Samsung
"The Master Of Payments"
60s
23 Nov 2015
Well, Samsung settles it - even warriors with mystical powers need to do a weekly shop. This fun commercial depicts a master pushing his apprentice to the limit by filling his trolley to the brim, but great evil then strikes in the form of his card being rejected at the till. Luckily, the clued-up pupil simply uses the Samsung Pay app to restore the balance... though it doesn't look to do much for his promotion prospects.

O2
"Walk"
40s
23 Nov 2015
O2 give Star Wars fans an early Christmas present with an extended look at BB-8, the spherical droid that looks set to roll away with filmgoers' hearts. Wandering through the desert, C-3PO and R2-D2 are alerted to the chirps and beeps of the newest droid in town. And he has some very important information to deliver...

Rainbow 6 Siege
"Siege The Day"
60s
23 Nov 2015
Idris Elba has been building a nice reputation for himself as the go-to man for advertisers looking for a legitimate injection of star power. This live action ad for 'Rainbow 6 Siege' has the man narrating on a hostage rescue with his signature authority. You'd think those on the right side of the law would find it rather odd to see none other than Stringer Bell join in on their raid, but the objective is all that matters.

Quality Street
"The First Sign Of Christmas"
60s
23 Nov 2015
Capturing the first flurry of snow at this time of year has become tradition on social media as people wait for the moment that Christmas really begins. With this in mind, Quality Street create their own meteorological magic with this charming festive ad. Instead of snow, it's the sweetie tin's iconic wrappers that gently fall from the sky to the delight of these residents.

Apple Music
"Drake"
60s
23 Nov 2016
Taylor Swift made a viral splash falling off a treadmill for Apple Music back in April, and this time around Drake is busy pumping iron to a soundtrack of Frank Ocean... at least until his trainer leaves. Then it's straight into his playlists and in no time he's getting his groove on to Swift's 'Bad Blood'.

Tesco
"Snow"
60s
23 Nov 2008
In the privacy of their own homes, two young people get ready for an evening together. Neither realises the degree to which their preparations mirror one another... right down to their choice of retailer. A shrewd bid to persuade Europe that Tesco's acquisition of the F & F label makes it okay to buy clothes there.

McDonald's
"The Race"
2 mins
23 Nov 2008
Sydney's streets are deserted on the day of the big Olympic final as everyone hopes for an unlikely win for an Australian athlete. It's a beautifully filmed fantasy (yes, Australia, it's a fantasy... you didn't win any track and field medals this year, did you?) that is guaranteed to raise the hairs on the back of your neck.

Australian Paralympic Committee
"Matt Cowdrey"
30s
23 Nov 2008
The impressive record of Australian Paralympian Matt Cowdrey is the focus of this film from down under which ran during the Beijing Games earlier this year. As he swims towards an underwater camera, his astonishing catalogue of medals and records is spelled out in a series of onscreen supers.

VW
"Hippies"
50s
23 Nov 2008
Ageing hippies stare longingly at photographs from their youth which, as well as containing younger versions of themselves, also include shots of the iconic VW camper van. All of which provides an amusing prelude to the hippies' angry stares as they see the updated version of the classic vehicle.

VW
"Together At Last"
40s
23 Nov 2008
Etta James's song 'At Last' provides the musical backdrop to this excellent ad in the Canadian series for VW. A security guard and a cleaner enjoy love at first sight to represent the way the car has brought together power and cleanliness.

VW
"Garage Band"
30s
23 Nov 2008
This very amusing ad for VW out of Canada has a garage rock band unable to practise in the garage because it is reserved exclusively for Dad's VW. The fact that it is therefore necessary for the band to practise in the rain in such a dejected fashion serves to underline both the comedy and the preciousness of the car.

Marks & Spencer
"Joan Collins"
30s
23 Nov 2008
Seventy-five year old screen siren Joan Collins buys her grub from Marks & Spencer and then pretends she has cooked it herself. Given her advanced years, we're surprised she isn't using Wiltshire Farm Foods for the same purpose... like the old boy does in the ad where his grandchildren come around.

Schweppes
"Ginger"
10s
23 Nov 2009
This charming short for Schweppes uses a clever technique to bring life to a vintage scene. Arms have been put through a flat image to enable two characters to interact with one another. In this ad they talk about the qualities of ginger ale.

Schweppes
"Mistletoe"
10s
23 Nov 2009
This charming short for Schweppes uses a clever technique to bring life to a vintage scene. Arms have been put through a flat image to enable two characters to interact with one another. In this ad they mess about with mistletoe.

Tesco
"Finest Christmas Food"
50s
23 Nov 2009
This ad cleverly crams in a lot of product detail by having each member of 'the Tesco Family' describe the snack food they are enjoying during the festive period. The bewildered reaction of the other participants provides the lightness which makes it work.

BBC Radio 4
"Tinker Tailor Soldier Spy"
40s
23 Nov 2009
This excellent trail for the continuing series of John le Carré adaptations on Radio 4 zooms in an old-fashioned reel-to-reel tape recorder. The way the camera moves with the reel once it's within its orbit creates a quite dizzying effect.

Crabbie's
"Tickety Boo"
20s
23 Nov 2009
This amusing ad for an alcoholic ginger beer draws on the long tradition of over-stating the tweeness of Enid Blyton's depictions of life in the 1950s. A housewife with vintage clothes and an accent to match explains how she's going to make " a tickety boo" tasty drink.

On This Day

David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.