David Reviews

 "You're not an artist, Peggy. You solve problems." Don Draper.

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The Sacred Egg
(1-25 of 26)

"Be Someone (ft. Jake Bugg)"
3 mins 33s
19 Jul 2019
Two brothers take parallel paths in life in this literate promo for CamelPhat's latest single 'Be Someone'.

9 Apr 2019
Halifax express the joy of moving into a new home through the medium of Slinky in this quirky ad.

"Food Freedom"
28 Jan 2019
Deliveroo bring new meaning to the old adage that variety is the spice of life in this entertaining commercial.

"100 Years"
12 Jan 2019
While the rest of us look to the future with mounting trepidation, Tesco revel in past glories with this 30" commercial.

"Rocking Room"
29 Nov 2018
One of three winsome IKEA ads from directing duo The Sacred Egg, this latest instalment stars the brand's Lyskraft rocking chair as a bloke tries to soothe his wailing infant.

"Cat Nap"
26 Sep 2018
This latest collaboration between IKEA and directing duo The Sacred Egg injects another dose of magic into everyday life.

14 Sep 2018
This impressive flight of fancy from easyJet may leave future air passengers underwhelmed by their next window view.

"Spinning Cups"
27 Aug 2018
This quirky communication from IKEA proves that limited time doesn't mean limited creativity.

DJ Carnage
"Plur Genocide (ft. Steve Aoki)"
2 mins 49s
26 Feb 2018
This intriguing film for DJ Carnage's 'Plur Genocide' sees a heavenly war play out... with a twist.

"Ed O'Brien"
3 mins 25s
1 Dec 2017
Keen to develop his "sonic palette", guitarist Ed O'Brien has joined forces with instrument makers Fender to produce a new Stratocaster - one with extra staying power.

5 mins 05s
1 Nov 2017
There's no shortage of E numbers in this boozy promo for Powell's 'Wormhole'.

Royal Blood
"How Did We Get So Dark?"
3 mins 38s
27 Oct 2017
This bizarre promo for Royal Blood's 'How Did We Get So Dark?' is both gritty as hell and utterly bonkers.

Arcade Fire
"Everything Now"
5 mins 51s
2 Jun 2017
It's the end of the world as we know it, but Arcade Fire still manage to raise spirits with their latest track, 'Everything Now',

Royal Blood
"Lights Out"
4 mins
18 Apr 2017
There's something of a Doctor Who vibe about this promo for Royal Blood by Riff Raff's The Sacred Egg.

14 Feb 2017
Finish's ‘Who Cleans The Cleaner?' campaign continues to stand tall in this sector.

30 Jan 2017
Who knew shrimp could hold a tune? They can if this entertaining MailChimp ad is anything to go by.

24 Jan 2017
Another zany scenario from MailChimp sees a girl take aim at a blimp piñata.

24 Jan 2017
We can imagine vegans will be deeply conflicted by this bizarre ad for email marketing company MailChimp.

Cancer Research
"Pretty Muddy"
16 Mar 2016
This spot for Cancer Research is urging us to raise funds by wrestling with mud in its latest Race for Life campaign.

"Show Your Support"
20 Jul 2015
This fun commercial for O2 reminds us that they support English rugby by showing some of the current players literally riding on the shoulders of the fans.

Nicolas Godin
"Widerstehe Doch Der Sunde"
4 mins 35s
9 Jul 2015
The Sacred Egg's promo for Nicolas Godin's 'Widerstehe Doch Der Sunde' (Stand Firm Against Sin) stands out a mile for us. Who'd have thought zombie surfers could make for such a moving video?

Cancer Research
"Race For Life Warrior"
9 May 2015
This edit of the longer ad for Cancer Research is a fine example of how ten seconds can be perfectly long enough to get a message across with real flair.

Cancer Research
"Race for Life"
1 Mar 2015
The combative approach towards cancer taken by this fundraising charity in recent years has now spread to the annual effort to draw attention to the 'race for life'.

Ty Dollar $ign
"Stand For"
3 mins 17s
4 Dec 2014
The Sacred Egg's video for Ty Dollar $ign is packed with the lurking menace that fizzles at the edges of most promos in this genre.

Lily Allen
"URL Badman"
3 mins 37s
8 Jul 2014
As you'd expect, Lily Allen's URL Badman is full of sassy, smartly-observed lyrics and directorial duo The Sacred Egg do a great job of visually interpreting them.

David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.