David Reviews

 "You're not an artist, Peggy. You solve problems." Don Draper.

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Boots No 7
(1-25 of 50)

Boots No 7
"Dark Circles"
20s
25 Jun 2019
Yet another spot in the Boots campaign whereby close-ups of women serve to demonstrate how confident they are about baring their naked skin.

Boots No 7
"Antonia Steyn"
20s
25 Apr 2018
Boots follow up their gravity defying ad 'The Wave' with this short coda.

Boots No 7
"The Wave"
40s
11 Apr 2018
Mother aim to go out on a high with their final Boots No 7 commercial.

Boots No 7
"Duel"
60s
1 Sep 2017
Olympic fencer Monica Aksamit stars in this visually-stunning film for Boots which depicts make-up as warpaint.

Boots No 7
"Amanda Foster"
40s
13 Apr 2017
Boots No 7 give stunt woman Amanda Foster top billing in this vertiginous commercial.

Boots No 7
"The Power of Make-Up"
3 mins 35s
13 Jan 2017
The fourth installment of the Boots No 7 roundtable sees the panel discuss make-up's transformative qualities.

Boots No 7
"The Joy of Make-Up"
4 mins 16s
12 Jan 2017
Another discussion from Boots No 7's make-up panel, this time emphasising femininity as strength.

Boots No 7
"Perceptions of Make-Up"
3 mins 44s
11 Jan 2017
Boots No 7's diverse panel discuss what make-up means to them in this latest online film.

Boots No 7
"Make-Up Inspirations"
4 mins 20s
4 Jan 2017
Podcasts are all the rage at the moment and this film for Boots - running online and designed to complement their TV advertising - taps into the intimacy of this new form of broadcasting.

Boots No 7
"Makeup Doesn't Mean Anything"
60s
22 Oct 2016
Chimamanda Ngozi Adichie, award-winning author and celebrated feminist speaker, is the new face of Boots No. 7 range of cosmetics

Boots No 7
"Explosive Colour"
10s
1 Sep 2016
Boots No 7 seems to have taken a leaf out of the Marks and Spencers book with this latest 10" ad for the brand's comprehensive make-up selection.

Boots No 7
"Match Made Service"
10s
8 Aug 2016
A 10" plug for Boots No 7's tailored make-up range forms the first three letters of 'foundation' (more than enough for us to get what's going on).

Boots No 7
"Alessandra Ferri"
60s
18 Apr 2016
Italian prima ballerina Alessandra Ferri stars in this ad for Boots No7 to convey the notion that you don't have to be young to look and feel good.

Boots No 7
"More Colours"
30s
16 Dec 2015
Jessie J's 'Sexy Lady' provides the soundtrack for this Boots ad in which a variety of young women colour-coordinate their lips, nails et al to match their accessories.

Boots No 7
"Colours"
30s
11 Aug 2015
Aesthetically pleasing and embracing of the brand's diverse audience, there's plenty to like in this Boots No 7 ad.

Boots No 7
"Protect & Perfect"
30s
1 Jul 2015
This latest ad for Boots's No7 range shows snippets from one woman's life throughout the year and how the changing conditions can affect her skin.

Boots No 7
"One Year On"
40s
15 May 2015
There's something quite sad about ad an in which a bunch of ordinary women are reunited through their use of an anti-ageing serum om this Boots ad.

Boots No 7
"Sharing the Love"
20s
15 May 2015
We're not quite sure what this Boots ad is setting out to achieve. A group of slightly hysterical women have got together to share "a love of No 7 and how it makes you feel."

Boots No 7
"Eight Women"
60s
14 May 2014
Hmm. Apparently, these eight women didn't look in a mirror once for a whole month in order to test the efficacy of a Boots No 7 anti-ageing serum.

Boots No 7
"Colour Picker"
30s
20 Apr 2014
Boots No 7 provides a bespoke foundation colour match service, and this spot shows an array of women who are evidently pleased with it.

Boots No 7
"Sofa Chit-Chat"
30s
7 Oct 2013
A group of women discuss the merits of the UK's favourite skin serum.

Boots No 7
"Colours"
30s
8 Aug 2013
A bunch of glam but very real women show off their individual looks as defined by their make-up.

Boots No 7
"Catastrophe"
30s
18 Apr 2013
An astute idea which doesn't quite come off - the dilemma of what to wear seeming less important because your complexion's looking fantastic.

Boots No 7
"The Mission"
40s
1 Sep 2012
A young woman leaves her office at lunchtime to embark upon a secret mission.

Boots No 7
"Ex"
30s
14 Jun 2012
Another of the commercials for Boots's cosmetic range which depicts women in realistic scenarios.


David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.