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Durex "Moist" |
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20s 20 Nov 2020 |
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Forget lockdown, furlough, or BLM - Durex’s word of the year is "moist".
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Durex "Let's Not Go Back to Normal" |
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60s 6 Jul 2020 |
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Durex take the opportunity to remind viewers that it's not just Covid-19 they need to avoid spreading.
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Durex "Feel Right" |
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60s 17 May 2020 |
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Durex will be hoping Dutch viewers catch a glimpse of this commercial from Havas London and director Christian Bevilacqua.
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Durex "Foreplay Forever" |
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30s 25 Sep 2019 |
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Forget freedom forever - all Durex care about is foreplay forever.
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Durex "Unforgettable Nights" |
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1 min 43s 1 Jul 2019 |
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This campaign for Durex takes a radically different approach to the usual 'condoms can be sexy' trope that's been around for a number of years now.
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Durex "Ladies, Let's Lube" |
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30s 22 Jan 2019 |
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Framing the use of lube as a tool of female liberation is a canny move in this ad for Durex.
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Durex "Winning" |
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20s 11 Feb 2018 |
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Durex confront the depressing reality that most women are settling for bad sex in this ad for a spark-creating snake oil.
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Durex "Kate" |
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20s 11 Jan 2018 |
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Durex introduce us to Kate in this ad - she's playful, romantic, charming... and infected with gonorrhea.
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Durex "Earth-Shattering" |
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30s 31 Jan 2017 |
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As a brand name, Durex spent a lot of its history caught up rather unfairly in the inherently comic approach to sex taken by the British.
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Durex "Planning Ahead" |
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20s 8 Aug 2016 |
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This 20" collaboration with the Family Planning Association is evidently cut from a different cloth than Durex's recent advertising.
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Durex "Closer" |
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20s 4 Apr 2016 |
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This 20-second spot for Durex uses a neat idea to convey the, er, unobtrusiveness of its 'Invisible' condom brand.
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Durex "Hero for the Night" |
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55s 16 Mar 2016 |
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Durex embrace heroism - safely - in this entertainingly epic ad for their 'pleasure ring'.
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Durex "Rose Field" |
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30s 26 Jan 2016 |
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Durex's Valentine's Day message urges us to ignore romantic clichés and get down to business instead.
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Durex "Condom Emoji" |
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85s 23 Nov 2015 |
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Durex wants a condom emoji to be added to the ever-increasing list of existing emojis used more and more by teens and 20-somethings.
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Durex "When It's On, It's On" |
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2 mins 20s 28 Oct 2015 |
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For Durex to sell condoms, the target audience needs to feel comfortable using them.
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Durex "Destination Paradise" |
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30s 17 Aug 2015 |
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This admirably restrained spot for Durex Play is more suggestive than explicit; showing a loved-up couple kissing in a variety of exotic locations as they're transported to paradise.
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Durex "Happy Tuesday" |
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20s 11 Jul 2015 |
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Presumably Tuesday was chosen because of its nondescript character but the idea that sex is only for the weekends is a bit, you know, Victorian.
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Durex "Connect" |
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4 mins 32s 23 Mar 2015 |
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It's a bit long -- ooer, missus - but this online piece for Durex is still very nicely done.
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Durex "Delivery" |
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50s 10 Dec 2014 |
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Oh dear... this poor delivery guy sees sex happening all around him but just isn't getting any himself in this steamy ad for Durex.
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Durex "Real Feel" |
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30s 29 Apr 2014 |
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This ad shifts from sketchy animation to real people in order to demonstrate how Durex Real Feels is like skin on skin.
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Durex "Sparks Fly" |
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30s 28 Oct 2013 |
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Quite a clever way of suggesting the role the product purports to play in enhancing sex.
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Durex "Great Sex" |
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30s 5 Aug 2013 |
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Finally - no tongue-in-cheek humour, no sanctimonious safety message, no general titillation - just an unapologetic acknowledgement that sex is a powerful thing.
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Durex "Decks" |
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30s 6 Feb 2012 |
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A pair of record decks (look 'em up on Wikipedia, kids) are both playing Marvin Gaye's Let's get It On but one is playing too slow and the other is playing it too quickly.
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Durex "Sensations" |
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30s 2 Dec 2010 |
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This is proving to be a shrewd move by a brand whose role in the sexual act used to be decidedly unsexy.
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Durex "Silhouette" |
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30s 24 Nov 2010 |
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A couple take advantage of the advertised product's versatility to enhance their sex in this plain-speaking ad.
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