David Reviews

 It's the work, stupid.

Latest Work
    • Colin Hesterly heads to Partizan StudioRenowned animation director Colin Hesterly has signed to Partizan's animation arm, Partizan Studio.
    • Ollie Parsons joins Another Film CompanyAnother Film Company have added comedy director Ollie Parsons to their roster.
    • Time for a Change.This measured outing from Seat and director Marc Corominas sees a man and a woman cross paths in auspicious fashion.
    • (Wo)Man's Best FriendFinancial service providers Fidelity offer a big day with a twist in this touching ad.
    • The non-friction section.Framing the use of lube as a tool of female liberation is a canny move in this ad for Durex.
    • Teemu Niukkanen is Bootleg material.Bootleg Films have tapped Finnish director and comedy writer Teemu Niukkanen to join their TVC roster.
    • Welcome to the Ozarks.True Detective's opening titles for season three draws from the show's Ozark setting and shifting timeline to produce something intoxicating.
    • All new CraftWorks - February 11th.Our live show CraftWorks is being relaunched at a new venue and with new sponsors.
    • Walking on AirQatar Airways encourage their passengers to see the world differently with this charming film.
    • Where The Heart IsNatWest have finally cracked it with this winning ad, which depicts the seemingly endless run-up to moving house.
    • Stitch champion Ben Corfield.Stitch have promoted Homespun editor Ben Corfield to their main roster.
    • Snap me if you can.This fun Mercedes ad from down under gives hope to privacy-obsessed celebrities everywhere.
    • Papaya launch Young Directors CompetitionPapaya Films have launched the sixth edition of their Young Directors Competition.
    • Electrifying ExperienceKeen to address a recent apprenticeship slump, this 60" commercial from the Department for Education aims to reinforce the benefits of on-the-job training.
    • Ham in love.This short film tells the surprisingly touching story of a man and his pig – with some unexpected twists and turns.
    • NSFP (Not Safe For Plates)'Food porn' takes on a whole new meaning in this ribald short film from Seed Animation.

CRAFTWORKS

We have great news for fans of CraftWorks. 2019 will see it return in a multitude of different formats.

These will include several shows at BAFTA in London - the first being on Monday, February 11th.

Watch this space for further announcements.

There are sponsorship opportunites associated with its return, please contact Jason Stone on 0141 776 7766 if you'd like to know more.


Colin Hesterly heads to Partizan Studio

Renowned animation director Colin Hesterly has signed to Partizan's animation arm, Partizan Studio.

The California native has been working as an animator, illustrator, and director for a number of years, having kicked off his career in the industry as a freelance artist. After gaining experience working for brands all over the world, he has become known for his impeccable 2D animation work and character-driven stories.


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Ollie Parsons joins Another Film Company

Another Film Company have added comedy director Ollie Parsons to their roster for 2019.

Having been obsessed with filmmaking as a child, he's been shooting his own work since he received an 8mm camera at the age of ten. He's since developed a strong visual aesthetic over his seventeen-odd years in the industry - something Another Film Company are keen to nurture further.


CLICK HERE TO READ MORE...

Seat
"Why Not Now?"
90s
23 January 2019

This measured outing from Seat and director Marc Corominas sees a man and a woman cross paths in auspicious fashion, as the two admit defeat in their respective hobbies: surfing and drumming.

While he tastes seawater with every attempt, she can barely hold a drumstick to save her life. Both appear hopelessly out of their depths… yet their true callings are only a car ride away. Sometimes life is just that kind.

Eschewing an intrusive voiceover or soundtrack, the ad instead projects a far more inviting vibe through canny sound design and satisfying photography. While the advertised Tarraco only plays a supporting role, it leaves a crisp impression.


Fidelity
"The Big Day"
60s
23 January 2019

Financial service providers Fidelity offer a big day with a twist in this touching ad. A man takes his dog for a walk before his daughter's wedding, musing about how quickly time passes and hoping she won't forget him now she's reached the next stage in her life. Or so it seems...

We won't spoil the reveal, but it's smartly executed by director Kevin Thomas, who ensures the twist hides in plain sight throughout. With a well-judged balance of humour and poignancy, this film offers a satisfyingly fresh take on familiar material.


Durex
"Ladies, Let's Lube"
30s
22 January 2019

As society begins to ever-so-slowly unclench about the concept of people having sex and actually enjoying it, Durex have evolved into a brand on the front lines of trying to erode these taboos just a little bit faster. So it should be no surprise that their latest ad is funny, forthright, and conspicuously free of euphemism.

Framing the use of lube as a tool of female liberation is a canny move, as director Harry Bradbeer offers a montage of empowered women who refuse to put up with any nonsense - let alone bad sex. It's an approach which is sure to chime with the target market, along with easing discomfort across the nation.


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On This Day
(1-25 of 25)

Coca Cola
"I Wish"
60s
23 Jan 2004
A smiling woman serenades passers by on the street as she hands out drinks in this ad for Coca-Cola. Her walk down the street is tracked in one smooth movement by a single shot. The combination of the joyful music and the woman's warmth creates a cheerful mood.

Skoda Octavia
"Train"
40s
23 Jan 2006
Brilliant new take on Skoda's "practical but exciting" campaign has a devoted PA going to extraordinary lengths to update her boss on some changes to his schedule. To reach him , she jumps on to the roof of a speeding train before crashing through the window.

Cadbury Dairy Milk
"Eyebrow Dancing"
60s
23 Jan 2009
That's the way to do it. Returning to the simplicity of 'Gorilla', Cadbury gets back on track after the minor diversion created by the Airport Trucks with this brilliantly charming film featuring four hyperactive eyebrows.

MasterCard
"Brit Awards Sponsorship"
90s
23 Jan 2010
This amusing set of bumpers advertising Mastercard's ongoing sponsorship of the Brit Awards show a band setting up a gig in someone's living room. A young schoolgirl gives the roadies the thumbs up each time they successfully install a bit of kit.

Asics
"Running Hood"
60s
23 Jan 2013
This is a superb piece of advertising. A young woman slipping into a new pair of trainers for her first run is rudely passed by a mysterious hooded figure but who can it be? She's determined to find out and sets off after him or her with unstoppable determination... what will she find out?

Newcastle Brown Ale
"Aubrey Prepares America"
86s
23 Jan 2015
Anyone unfamiliar with April Ludgate - Aubrey Plaza's character in Parks & Recreation - may find this commercial a bit baffling but they'll have seen enough of this style of deadpan to get the point. On the other hand, fans of Plaza's distinctive sarcasm will love it. Even if her style of comedy is a bit one-note, it's a note she plays so beautifully well that DAVID never tires of it.

NBC
"AFC Championship Cold Open"
4 mins 18s
23 Jan 2018
Work of this length often outstays its welcome but John Malkovich's masterful postmodern performance in this brilliant cold open for last weekend's AFC Championship game actually leaves you wanting more. NBC's Pete Radovich has been responsible for a number of memorable teases over the years but he'd been saving this idea for the right situation, and had long dreamed of involving Malkovich if he ever got to make it.

The Observer
"Origins"
30s
23 Jan 2004
The Observer makes use of a distinct animation style constructed from cut out photographs to advertise its food magazine. Clement Freud's voiceover combines with the classical music in the background to accompany imagery that brings Terry Gilliam's work for Monty Python to mind.

Ford Focus
"Silence"
30s
23 Jan 2005
The fashion designer introduced in previous ads opines about the importance of silence to him as he sits in the back of his Ford Focus in the midst of a huge rave. He explains: "if I had one message to the rest of the World about the importance of silence, I would scream it at them."

Bodyform
"Vote For Change"
30s
23 Jan 2006
Women march together to demand better sanitary protection because one in five women are apparently let down by theirs each month. Excellent soundtrack (as ever with a BBH ad) as women abandon their activities to vote for change. Could have done without the dripping paint metaphor.

Kingsmill Bread
"Whole of The Grain"
30s
23 Jan 2006
A meeting of Kingsmill nutritionists comes up with revolutionary idea that they should use the whole of the grain in their bread. But, because they want parents of over-indulged children to buy it, they suggest doing so without having bits in it. Would Elvis approve?

MTV
"I Control Time"
40s
23 Jan 2007
A nightmare teenager tells her parents that she controls time; an impression she has gained from the way she is able to set up MTV Overdrive for her own requirements. Brilliantly cast and you have to love the moment when we get a glimpse of her photograph and she looks just as crazy as in the ad.

The Tonto Woman
"Trail"
2 mins 40s
23 Jan 2008
The opening sequence from Daniel Barber's oscar-nominated short film The Tonto Woman doubles as a trail. Based on an Elmore Leonard story, this tale of the redeeming power of love is utterly compelling and everyone in the business whould be rooting for Barber on the big night.

Road Safety
"Dress Bright"
30s
23 Jan 2009
Another in this engaging series which is designed to encourage children to pay attention to road safety. This film focuses on the vexed issue of persuading children to wear something bright (whether it is fashionable or not).

Macleans
"Be Ready"
60s
23 Jan 2009
This ad moves back in time from an intimate moment to show a woman using Macleans to clean her teeth. The idea being that you should always make sure your breath is fresh because you never know who you might end up kissing by the end of the day.

Barclays
"Spot The Difference"
30s
23 Jan 2010
Stephen Merchant provides another animated voice over for Barclays in a commercial which boasts that the bank will enable you to talk to a real person if you're looking for an insurance quote. All because, it seems, we sometimes forget what we've bought.

Sainsbury's
"Pork and Red Pepper Bolognese"
30s
23 Jan 2010
Jamie Oliver once again demonstrates his crowd handling skills in this effective commercial for Sainsbury's. The thick tongued chef cooks a Pork and Red Pepper Bolognese for a collection of people milling around in the snow.

Pizza Hut
"You Be The Judge"
30s
23 Jan 2011
This amusing parody of the paroxysms of agony suffered by judges on The X Factor has a young teenage girl trying to decide which stuffed crust to choose. In fairness, this is a more pressing dilemma than choosing between two sub-standard karaoke mental cases.

travelsupermarket.com
"Swimming Trunks"
20s
23 Jan 2012
Brian's hubristic journey through his Las Vegas hotel continues. This time he's striding through in his swimming trunks with the swagger of a man who knows he's just saved money on his family holiday. Has a campaign ever lost touch with its founding proposition as swiftly as this?

Churchill
"Love"
30s
23 Jan 2012
Martin Clunes's efforts to tell Churchill the dog that he loves his company's UK-based call centres keep floundering because of constant interruptions. Since this form of coded communication is known as a 'dog whistle', it's ironic that it should appear in an ad for this brand.

Andrex Washlets
"Episode Three"
30s
23 Jan 2012
The effort to persuade Britain to switch to moist toilet paper continues with Dawn wandering through Soho in search of people to convert. Once again, this campaign bravely tackles the instinctive antipathy to this product.

Young's Jamie Oliver
"Arctic"
30s
23 Jan 2012
Jamie Oliver gives another consummate performance in this commercial for a range of frozen fish products bearing his name. The premise has him attempting to prepare some food in an Arctic storm as some underwhelmed locals look on.

Fisherman's Friend
"Taxi"
20s
23 Jan 2012
A taxi driver is silenced by the strength of the flavours in the advertised product in this commercial for the dubious confectionery. Since the protagonist is gabbing on in clichéd fashion, we assume that the refreshing sensation is ours rather than his when he can no longer talk.

Road Safety (Ulster)
"Shannon's Story"
50s
23 Jan 2012
The parents of a teenage girl killed in a car accident talk candidly about the impact that her death has had on their lives in this heart-rending film from Northern Ireland. It's a powerful reminder that even when an accident doesn't affect other road users, its impact can be devastating.

Road Safety (Ulster)
"Melissa's Story"
50s
23 Jan 2012
Melissa explains how her life was shattered by a car accident. Now wheelchair-bound, she once had hopes of becoming a PE teacher and she knows that it's all because she lay down in the back of a car being driven by a friend because she was tired. Had she been wearing a seatbelt she would have "walked away from [the] crash".

On This Day
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David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.