David Reviews

 "You're not an artist, Peggy. You solve problems." Don Draper.

Latest Work
    • Time-Travelling TreatsA time-travelling delivery man spices up Christmases through the ages in this ‘Back to the Future'-inspired effort from Tesco.
    • Human HeroesNike's German arm offer a timely ode to diversity in this thought-provoking three-minute film.
    • Rogelio heads for CANADA.Spanish-born director Rogelio has joined the team at CANADA for representation.
    • James Rouse joins the CraftWorks @ BBH line-upTop director James Rouse has joined the CraftWorks @ BBH line-up.
    • Max Fisher joins Knucklehead.Max Fisher has taken his considerable directorial talent to Knucklehead.
    • Raised on WavesGenerations of history provide the background to this poignant film for French fishing union Pavillon.
    • Here come the waterworks.This impeccably realised ad for the PlayStation 4 Pro feels like a ‘Waterworld' reboot at first.
    • A Motor That MattersBowel cancer isn't a disease often discussed in Adland, and this touching film for Let's Get Checked intends to bring the little spoken-of illness into the spotlight.
    • Finishing touch.A rare but welcome festive outing for Homebase sees a woman's perfect Christmas threatened by a rogue tree decoration.
    • Take a hike.Dennis Wardzala's brisk animated short evokes so-called walking simulators like ‘Firewatch' and ‘Everybody's Gone to the Rapture'.
    • Reindeer GamesAnother reindeer-inspired outing from McDonald's as a girl meets heavy festive resistance from her sister.
    • Secret ShenanigansAn army of leisure equipment takes over a store to welcome their latest arrival in this impressively realised ad for Dick's Sporting Goods.
    • Robertino Zambrano joins Nexus Studios.Sydney-born animation director Robertino Zambrano has joined Nexus Studios for worldwide representation.
    • Christmas 2019 - RankedHere's a continuously updated list of this year's Christmas ads in the order that you - our lovely users - have ranked them.
    • Jake Dypka is a Friend indeed.Friend London are delighted to announce the signing of filmmaker Jake Dypka.
    • Christmas in 3DMost of us could do with taking a step back from social media at any given time of the year, but HP suggest it's particularly vital at Christmas.

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Tesco
"Christmas Times"
90s
20 November 2019

A time-travelling delivery man spices up Christmases through the ages in this entertaining holiday effort for Tesco. What seems like an ordinary shift before Christmas takes a surprising turn, as a string of rogue fairy lights send the guy - and his van full of goodies - hurtling through a particularly festive wormhole.

Each historical set piece is handled nicley, as the bewildered bloke makes his way fromVictorian times back to the present day. Incidental details also ensure the vibe of each decade is captured to a tee, while a few notable historical figures (and reindeer) get their own Christmas treats along the way.

All's well that ends well, too, as the era-hopping employee manages to make it back to his own family dinner before the turkey gets cold. While Hollywood thankfully resists the urge to reboot ‘Back to the Future', work like this shows there is still demand for Doc Brown technology.


Nike
"Helden"
3 mins
18 November 2019

Nike's German arm offer a timely ode to diversity in this thought-provoking three-minute film. At a time when humanity seems more divided than ever, the brand hone in on the universal nature of sport to remind us that - regardless of whether we're a star athlete, refugee, disabled, young, or old - we are all residents of the same rock hurtling through space.

A cover of David Bowie's 'Heroes' provides an obvious but powerful soundtrack, drawing each vignette together and offering a pointed parallel with its original subject matter as a woman walks past a remaining piece of the Berlin Wall. With an epic tone and sweeping visuals, this is a passionate call for people to be, in the words of Bill and Ted, excellent to each other.


Rogelio heads for CANADA.

Spanish-born director Rogelio has joined the team at CANADA for representation.

Rogelio (or Rogelio González, if you're not into the whole brevity thing) cut his teeth filming skate crews in his homeland. He now works with brands across the globe, as shown by this continent-hopping ad for Chinese sneaker brand Warrior.


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James Rouse joins the CraftWorks @ BBH line-up

Top director James Rouse will be joining us on Wednesday 27th November when we head to BBH for our next CraftWorks event. Nick Kidney will also be appearing alongside DOM&NIC and Adam Smyth on our Experian panel. The line-up is now almost complete and you can join us for the accrued wisdom of our guests if you're willing to part with £25 - the cost of two-thirds of a glass of rosé on the Carlton Terrace in June.

Tickets are available by clicking this link.


CLICK HERE TO READ MORE...

Max Fisher joins Knucklehead.

Director Max Fisher has moved to Knucklehead where he will be represented globally through their London and LA offices.

A director we've followed closely at DAVID, Fisher is a considerable talent who has been steadily climbing through the ranks since he first came to our attention.


CLICK HERE TO READ MORE...

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Five Star Work
(1-25 of 25)

Nike
"Helden"
3 mins
18 Nov 2019
Nike's German arm offer a timely ode to diversity in this thought-provoking three-minute film. At a time when humanity seems more divided than ever, the brand hone in on the universal nature of sport to remind us that - regardless of whether we're a star athlete, refugee, disabled, young, or old - we are all residents of the same rock hurtling through space.

Pavillon
"Daughter of the Sea"
3 mins 49s
19 Nov 2019
Generations of history provide the background to this poignant film for French fishing union Pavillon. A father prepares to pass on his legacy to his daughter during an emotional final day on the water, reflecting on her life spent growing up alongside the ocean. There's a lovely sense of hazy nostalgia to the film, as scenes of the family changing over the years are interspersed with crisply-shot views of the water itself.

Sony PlayStation
"Feel the Power of Pro"
90s
18 Nov 2019
This impeccably realised ad for the PlayStation 4 Pro feels like a ‘Waterworld' reboot at first, as viewers are immediately plunged into an underwater metropolis. Aside from a goldfish that can't believe its luck, there's no other signs of life beneath the surface… but then the flood waters start to recede. One for fans of 'Death Stranding'.

Homebase
"Monster Fairy"
30s
19 Nov 2019
A rare but welcome festive outing for Homebase sees a woman's perfect Christmas threatened by a rogue tree decoration - a toilet roll that's part angel, part nightmare and, most importantly, made by her young daughter. The wordless exchange between the two as said ornament graces the tree is well played, as is the moment ‘Carol of the Bells' turns more ominous than usual.

McDonald's
"Archie"
90s
17 Nov 2019
There comes a point in every teen's life where the magic of Christmas wears thin, when the whimsy of the season gives way to familial obligations and tinsel and twinkling lights are met with rolled eyes rather than delight. This 90" commercial for McDonald's, however, suggests that even the most cynical adolescent has a little festive spirit left in them.

HP
"Print the Holidays"
60s
15 Nov 2019
Most of us could do with taking a step back from social media at any given time of the year, but HP suggest it's particularly vital at Christmas. With a tech-focused riff on The Twelve Days of Christmas driving the action, the brand show viewers the contrast between a screen-filled and screen-less holiday. Tangible entertainment from director Michel Gondry.

Unseen UK
"Salesforce"
3 mins 49s
15 Nov 2019
The hidden issue of modern slavery is sensitively explored in this touching film for Unseen UK. The charity aims to offer those trapped in servitude a way out of their seemingly impossible situation, all while gathering and collating data in order to help others caught in the same nightmare. Director Marcus Ubungen's clean-cut documentary approach works well here.

Aigle
"Winter in Paris"
38s
15 Nov 2019
This well-shot commercial for outerwear brand Aigle suggests Parisians have missed a trick with their morning commute. After all, why put up with incessant train delays when you could mountainboard to work from the Sacré-Cœur basilica instead? Sure enough, the protagonist - sporting goggles, gloves, helmet, and a winter parka - hits the cobbled streets at top speed.

BBC Sounds
"Have You Heard George's Podcast?"
30s
14 Nov 2019
One of several films promoting BBC Sounds podcasts, this engaging piece of work is all about, well, getting the word out there. The spokesman in question is ‘Have You Heard George's Podcast?' creator George the Poet, and he prefers substance over style. This is illustrated by George sliding onto the set of the cheapest, tackiest game show around.

E.on
"Let's Clean the Air"
60s
14 Nov 2019
The ever-more pressing issue of air pollution is explored in this striking ad from energy provider E.on. The brand present a wholesome summer scene - families playing in a sunny park - perverted by visible, ominous grey specks of pollution in the air. Director James Lees astutely keeps the visuals behind the VFX as light as possible, allowing the contrast to speak for itself.

John Lewis & Waitrose
"Excitable Edgar"
2 mins 30s
14 Nov 2019
The most eagerly-awaited commercial of the year has been released... the John Lewis Christmas ad - brought to you this year in association with their supermarket partners Waitrose. After last year's departure from the usual template, this ad is a return to the fold. For the fifth time, Dougal Wilson has been entrusted with the director's chair and for the fifth time he has delivered an exquisite tale sure to strike a chord with a public who genuinely anticipate this commercial with great excitement.

Tesco
"Changing Places"
85s
13 Nov 2019
The limitations of travelling while disabled are explored in this touching partnership between Tesco and accessibility charity Changing Places. Blue Supermarket have teamed up with the organisation to install more accessible toilets at their locations across the UK, and one family's story explains why it's such an important move.

Nubank
"Now You See"
1 min 38s
13 Nov 2019
Banking becomes even more of a dystopian nightmare than usual in this ominous commercial for Brazilian financial institution Nubank. People's faces are replaced with blank, featureless masks as a woman makes her way to work, unimpeded by the anonymous masses as she, too, is one of them. An unusual customer, however, makes her see things differently.

Sainsbury's
"Nicholas the Sweep"
2 mins 30s
12 Nov 2019
One can hardly move for origin stories these days. From Han Solo to the Joker (and, erm, Alfred Pennyworth), seemingly any character is fair game. Even a certain Father Christmas. That's the premise of this rollicking two-and-a-half minute ad from Sainsbury's, which draws inspiration from the likes of Charles Dickens, Monty Python, and any superhero coming-of-age story you'd care to mention.

McDonald's
"Ralphie"
60s
11 Nov 2019
This German McDonald's ad suggests the notorious velociraptor has a bad rap, so to speak, and that a boy's real best friend is a bipedal carnivore with razor-sharp teeth. Oh, and a secret love of seesaws. Like a U-rated version of ‘Jurassic Park', director Sune Sørensen's charming film trades gore for larks as a child explores the woods with his scaly new friend.

Boots
"Gifting is Hard"
90s
11 Nov 2019
It's that time of year again - time to try and work out what to give friends, family, and what feels like everyone else under the sun for Christmas. Does your nephew still like videogames? Does your vegan co-worker make exceptions for chocolate? Does your mum really need yet another scarf? These questions, and more, are addressed in this amusing commercial for Boots, who acknowledge the gifting minefield of the season.

Renault Clio
"The French Exchange"
2 mins 10s
9 Nov 2019
Renault chart the evolution of a relationship through the years in this touching commercial for their Clio model. A reluctant exchange student finds herself increasingly taken with the child of her home-stay family - a friendship which evolves into more as the pair stay in touch and grow up together. It's enough to stir what romance is left in DAVID's jaded soul, no less.

IKEA
"Silence the Critics"
90s
8 Nov 2019
House-shaming takes a curious new form in this entertaining outing for IKEA. When a woman hesitates on inviting friends over due to the state of her abode, knickknacks around the room take up a call for the family to get the place spruced up sharpish. Figurines rapping criticism over a Grime-inspired beat is sure to cut through the Christmas chatter, particularly for viewers getting twitchy about hosting holiday gatherings for judgemental relatives.

Leroy Merlin
"A Life to Build"
1 min 42s
7 Nov 2019
This CG-heavy epic from home improvement retailer Leroy Merlin suggests life in a post-apocalyptic world is nowhere near as bad as books, films, and video games make out. In fact, it's the ultimate blank canvas. This is illustrated by a family who use a ramshackle house in the middle of nowhere for shelter.

Aldi
"Leafy Blinders"
70s
7 Nov 2019
Kevin the Carrot makes his triumphant return in Aldi's 70" Christmas film, and the brand have sneaked in two pop culture references for the price of one. Perhaps astutely realising that a outright Peaky Blinders parody might be a little dark for the season, things launch into full 'The Greatest Showman' territory once Kevin escapes the flat cap-wearing sprouts' clutches.

Dogs Trust
"Corky"
60s
7 Nov 2019
A dog made of champagne corks may sound like Dom Pérignon's dream pet, but it's actually the star of the Dogs Trust's splendid Christmas ad. The aptly-named Corky is an understated feat of animation, as well as a hit at the Christmas table - alas, only a fleeting one. As the charity have been at pains to show over the years, many dogs like Corky have their day in the worst sense possible.

Zalando
"Granny Goes Out Out"
1 min 33s
6 Nov 2019
Family values are the order of the day in this touching, light-footed commercial for online clothing retailer Zalando. A considerate young man takes his grandmother out to an old-fashioned knees-up, complete with dancing, pinball, and a jukebox soundtrack - streaming be damned. It's a marked shift in tone from many previous Christmas ads to have featured the elderly.

DAZN
"The World Got Game"
60s
6 Nov 2019
This colour-saturated promo for sports streaming service DAZN draws attention to their coverage of the 2019 Basketball World Cup… and shows how Google Earth might function on psychotropic drugs. The aforementioned software is a key player in RUFFMERCY and Raphaël Levy's commercial, as the camera dives into cities across the globe and delivers a hyper-stylised look at the sport.

Amazon Prime
"Everybody Needs Somebody to Love"
90s
5 Nov 2019
Amazon's bid for festive domination sees their iconic cardboard boxes once again burst into song. To the tune of Solomon Burke's 'Everybody Needs Somebody To Love', a bunch of friends, families, and lovers are brought together by exchanging gifts for the holidays. Tying everything together is a cheery delivery driver, who takes joy in handing over orders on time.

Bosch
"Spit"
80s
5 Nov 2019
This intriguing ad for Bosch from director Matthew Swanson shows that terror can strike at any time. A bloke finds himself stalked by a threatening llama, constantly looking over his shoulder only to be greeted with a cold stare and a targeted wad of spit. Swanson and DP Bobby Shore nail the horror vibe, creating a sense of increasing dread while sprinkling moments of levity throughout to ease the tension.

Five Star Work
(1-25 of 25)

David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.