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Nike "Feet" |
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60s 20 Apr 2005 |
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Spectacular compendium of sportsmen doing their thing barefoot illustrates something even more important than decent trainers... the health of your feet. Amongst the included luminaries are Wayne Rooney, Ruud van Nistelrooy, Christiano Ronaldo and Roger Federer.
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Warburtons "Burnt Offering" |
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50s 20 Apr 2010 |
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There's drama at the Warburton's factory as the staff come to terms with the fact that one of the bakers has burned a loaf of bread. A wonderfully over the top reaction from the supervisor is matched by the other staff and a familiarly emotional soundtrack.
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Audi "Beauty & The Beasts" |
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60s 20 Apr 2010 |
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The advertised car makes its way through an arena full of old bangers in this visually striking ad for Audi. The streamlined beauty of the car is a huge contrast with the eccentric vehicles it has to avoid if it wants to remain unblemished.
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Barclays "Chris McCausland" |
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40s 20 Apr 2014 |
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We suspect there were a few worried client faces at the meeting when this idea was suggested... a blind man making fun of his own affliction while poking fun at bank security along the way? What could possibly go wrong? Quite a lot, obviously, but thanks to the complete commitment shown and the genuine excellence of the snippets we see of McCausland's comedy, this really, really works.
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Saga Holidays "Folkestone Hotel" |
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60s 20 Apr 2014 |
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Larry Lamb fronts this new campaign for Saga, which takes the company in a completely new direction. Not least through their means of travel, which, perchance inspired by Up, has the suavely-attired Mr Lamb extolling the brand's virtues from an uprooted Folkstone hotel that sails majestically across the skies.
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Thunderhead "The Thunderhead Way" |
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2 mins 20 Apr 2015 |
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This ad is astonishing. No really, it is. DAVID never thought he'd see a scene like this in a broadcast commercial ever... but here it is. This bold, beautiful bonkers spot is truly epic: a mini-film that delivers the computer software you've always dreamed of in the form of a tattooed superhero. But this vast, muscular man doesn't behave in the way you'd expect the lovechild of Mad Max and Thor to behave. Oh no, no, no.
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Arla Skyr "The Messenger" |
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90s 20 Apr 2015 |
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This charming commercial for an Icelandic yoghurt launching in the UK, tells the unlikely tale of a young messenger who was so efficient that his home town only required one telephone. Like his young protagonist, director Dougal Wilson delivers again and again and the period detail and lightness of touch on display here proves he truly is the master of his domain.
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Mumsnet "999 For Kids" |
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90s 20 Apr 2015 |
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Mumsnet has become a powerful lobbying group over the past few years - the willingness of David Cameron and other politicians to pander to their whims is testament to that - but this is the first time they've used an advertising agency to help communicate anything. And what a piece of communication it is.
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Babybio "Bunny Travels" |
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45s 20 Apr 2015 |
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This utterly charming French film suggests that your baby's favourite toy has earned their devotion. It isn't just there to offer comfort, you know; it's also gathering food in the countryside to provide its young owner with the healthiest options imaginable at mealtime. The low-key animation is absolutely perfect and combines beautifully with the portentous music.
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Evian "Baby Surfers" |
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1 min 35s 20 Apr 2016 |
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Just as Volvic have always been obsessed with volcanoes, Evian have become synonymous with babies - often ways which leave a quizzical look on the face. With this latest commercial, the brand bring a new level of charm and ambition to the conceit with a cast of tiny surfers chasing big waves.
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KLP "Stories" |
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60s 20 Apr 2020 |
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This sombre outing from Norwegian pension fund KLP draws attention to the plight of public sector workers during lockdown. As “smouldering uncertainty” grips the capital, nurse Line Fleischer, doctor Lene Finnestad, and kindergarten manager Frode Thorjussen share their thoughts on an increasingly unrecognisable world.
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Ideas Factory "Animated Journey" |
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60s 20 Apr 2005 |
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Channel 4 promotes its recruitment drive for young talent with a cute animated film which depicts a pair of youngsters turning up at literal ideas factory where they get the opportunity to show what they can do.
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Tesco "Wine Bottles" |
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10s 20 Apr 2005 |
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Barry Humphries's alter ego Dame Edna Everage provides the voice for this amusing short for Tesco in which the cross-dressing entertainer thanks those of us who have bought Australian wine and pleas with the rest of us to join them.
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Hellmann's Mayonnaise "Splat" |
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10s 20 Apr 2006 |
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Neat post script to the earlier ad has people describing the exact noise made by Hellmann's when you squirt some out of the bottle. As before, the choice of mayonnaise is just about the only thing they agree on.
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Seat Leon "Who Owns Who?" |
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30s 20 Apr 2007 |
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A man contemplates the nature of car ownership as we see him bestowing love on his new Seat Leon. He wonders who owns who as he realises his life revolves around his automobile. He may be better off catching the bus rather than following this course of spiralling madness.
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Simple Cleansing Facial Wipes "Simple Says" |
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30s 20 Apr 2008 |
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A beautifully photographed commercial uses simple iconography to get across its simple message about its simple product. Five women backed by a tinkly bit of piano state various truisms designed to persuade us that the advertised product is gentler than the competition.
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Lotto "Table Dive" |
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20s 20 Apr 2008 |
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This ad manages to capture something of the unbridled joy of winning an unexpected sum of money. A presentation is interrupted by a young woman who uses the polished surface of a long boardroom table as a slide in her untrammelled excitement at an unexpected lottery win. Presumably slightly more than a tenner.
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Post Office "Keith Harris" |
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40s 20 Apr 2008 |
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More from the campaign which seems intent on reminding us of the drabness of our local Post Office. The sought after comedy is supposed to derive from unfunny ventriloquist Keith Harris's efforts to post his long-time companion Orville to Tenerife. Not, on the face of it, a bad plan.
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Mars Bars "Footballs" |
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30s 20 Apr 2008 |
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As a response to the failure of any of the five teams from the British Isles to qualify for this summer's European Championships, Mars is suggesting we get out for a game of football in the park. To illustrate this call to arms we are shown various people taking off their jumpers and getting ready to play.
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Royal Bank Of Scotland "Floss" |
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40s 20 Apr 2008 |
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Comedienne Sally Phillips reprises her role as a woman on the lookout for a man in her life as well as some help with her mortgage. Since this ad has gone on air at the same time as the bank it advertises is seeking a £20 billion pound investment from its shareholders... perhaps she can expect a little empathy at her branch.
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Littlewoods "Shop Your Way" |
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30s 20 Apr 2009 |
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The advantages of shopping without visiting a shop are highlighted in this ad which looks at people with unconventional lifestyles. DAVID has never really pondered the difficulties mermaids must have getting to the shops... must be a nightmare.
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Kellogg's Crunchy Nut Clusters "Snack" |
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30s 20 Apr 2009 |
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Kellogg's have long pitched the idea that their Crunchy Nut variant is irresistible and this commercial neatly feeds into that idea. People enjoy the food as a substitute for more conventional snacks in a series of unlikely scenarios.
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RSPCA Pet Shop "Bird" |
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15s 20 Apr 2009 |
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Another of the Australian ads for the RSPCA Pet Shop has a man running into a closed patio door to illustrate the news that there are now birds in stock. It's an amusing and attention-grabbing ploy even if it's odd that the ad reminds us that birds should be free.
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Westland Aftercut "Time & Effort" |
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30s 20 Apr 2010 |
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The man in this ad has a dedication to labour-saving devices that puts him on a par with Wallace and Gromit. That's why he's such a fan of the advertised lawn additive... apparently, it does all the hard work while you laze about in your garden.
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NV "Rock" |
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60s 20 Apr 2010 |
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One of a pair of new Swedish commercial highlighting the benefits of an NV education by showing how it feels to miss out. A rock band is unable to figure out how to get on stage while an expectant audience waits eagerly for their entertainment.
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