David Reviews

 It's the work, stupid.

Latest Work
    • Red (Head) SauceThis Heinz Tomato Ketchup ad takes a Twitter DM Ed Sheeran sent to the brand at face value.
    • Blockbuster claims.Direct Line's staff unpick some big-screen set pieces in these Films on 4 sponsorship bumpers.
    • Whatever will be.A trio of celebrity mums and dads take the opportunity to give their babies an early pep talk in this Fairy Non-Bio ad.
    • Straight 8 will make your Cannes experience worthwhile.At this year's Festival of Creativity in Cannes you can make your whole experience worthwhile by attending the marvellous Straight 8 Industry Shootout.
    • Confronting bad behaviour.The Cannes Festival of creativity is a nexus of bad behaviour, and the depicted scene of a woman's taxi ride being hijacked by an older colleague certainly rings true.
    • The Buddy SystemAXA promise to be in their customers' corner with this intriguing film.
    • A Rogue move for Lisa Gunning.Home is where it's at for Lisa Gunning as she returns to the UK with Rogue Films.
    • Under her eye.A new venture from the Free the Bid team aims to broaden the initiative's scope
    • God Save the QueensThis celebratory outing from Channel 4 draws attention to their upcoming makeover show, Drag SOS.
    • I believe I can fly.adam&eveDDB's first piece of work for Virgin Media is a blackly humorous twist on the brand's familiar bombast
    • Yoomin Lee makes the grade at MPC.MPC have added another canny operator to their midst by signing colourist Yoomin Lee.
    • Impossible ObjectsThis perception-bending outing for Deloitte accountancy services does a classy job of tricking the eye.
    • Ian Robertson arrives at tantrum.tantrum's recruitment drive continues to yield results as the company unveil new signing Ian Robertson.
    • Sight and sound.This artfully shot commercial for upmarket cinema chain Everyman is an intriguing three-hander.

SISTERHOOD

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Sisterhood is free to join and free to view.

Over the next few weeks, we are expanding its scope to include live events and an annual competition.

We're seeking sponsors for this so please get in touch if you'd like to help and associate your company with this vital mission.

VISIT THE SISTERHOOD.

Deloitte
"Seeing Possible"
30s
15 June 2019

This perception-bending outing for Deloitte accountancy services does a classy job of tricking the eye. Running with the company's claim to see things differently, directors Bob Partington and Mathery turn things topsy-turvy via a fresh take on the Penrose stairs or 'impossible stairway' design.

This stylish array of visual tricks are accompanied by a matter of fact voiceover and a muted, pastel colour scheme - both of which give the film a modern, professional feel. Cleanly shot and constantly in flux, this is a dynamic vision of a company which gets the job done.


Ian Robertson arrives at tantrum.

tantrum's recruitment drive continues to yield results as the company unveil new signing Ian Robertson.

Oxford-born Robertson joins Tobias and Bennett Johnson in tantrum's revamped roster, with the National Film and Television School graduate bringing a tidy selection of work to 73 Berwick Street.


CLICK HERE TO READ MORE...

Everyman Cinemas
"Music Makes You Feel Film"
1 min 52s
14 June 2019

This artfully shot commercial for upmarket cinema chain Everyman is an intriguing three-hander, with up-and-coming artists Celeste, Master Peace, and Obongjayar taking centre stage as the brand defiantly shun the multiplex crowd.

Split across scenes of civil unrest, waterside dancing, and a transcendent club night, director Sophie Jones's film shuns narrative coherence in favour of rich visuals and an eclectic soundtrack - one that marries jazz, rap, and Afrobeat.

It's all to promote the cinema's partnership with Apple Music, with Jones's promo sensibility also coming to the fore. While the film's slow-burning vibe won't be to everyone's taste, it's still an impressively refined audio-visual experience.


Sportsbet.io
"Defy The Odds"
2 mins 09s
14 June 2019

This eye-opening film for Sportsbet.io draws attention to the Conifa European Football Cup, a tournament designed to represent teams from ethnic or cultural minorities and unacknowledged or disputed territories - those left behind by mainstream football and its organisations.

'Defy the Odds' shines a light on Székely Land, a Hungarian indigenous enclave within Romania. Director Thomas Ralph draws the beauty and passion out of these unusual surroundings, turning a documentary eye on his subject without feeling exploitative.

Footballer Szilard Magyari also proves an articulate narrator, offering insight into both his corner of the world and his love of the game. It's a powerful example of how sport can bring people together, and why minority representation matters on a level far more vital than hitting diversity targets.


Roche
"The Two Lives of Sara"
3 mins 24s
13 June 2019

Finnish pharmaceutical company Roche raise awareness about the early detection and treatment of MS in this affecting film. Shot split-screen style by director Pekka Hara, the film follows the life of Sara - detailing the way two alternate realities split and differ after her diagnosis.

While the differences start off small, it quickly becomes apparent just how important complying with treatment is to maintaining a patient's quality of life. Sara's struggles are delicately drawn, while the stark emotional impact as she faces the camera at the end is incredibly poignant.


QUICK SEARCH

Recent Promos
(1-25 of 25)

Little Mix
"Bring That Bounce Back"
3 mins 12s
19 Jun 2019
Little Mix attempt to 'Bring That Bounce Back' with their latest music promo, directed by Charlotte Rutherford. The group embody 90s neon glamour as they occupy a fantastical doll's house done up like a kitsch, retro fever dream. From head-to-toe animal print to double denim and cowboy hats, the gang channel the big girl groups of yesteryear while infusing a modern truckload of attitude into proceedings.

Loryn
"Stand By (ft. Rudimental)"
3 mins 21s
18 Jun 2019
A well-travelled cricket ball is the star of this promo for Loryn and Rudimental's 'Stand By' - the official song of the 2019 Cricket World Cup. Shifting between young and old, sand and tarmac, director Dan Henshaw and his round protagonist emphasise the sport's ability to transcend age, race, and background.

Kishi Bashi
"Violin Tsunami"
5 mins 39s
17 Jun 2019
This poignant animation is a visual interpretation of Kishi Bashi's new release - a thoughtful reflection on the internment of Japanese Americans during WWII. We see glimpses of the concentration camps being built; isolated in this most beautiful of landscapes... and how indomitable the human spirit finally is as the harsh lights of the camp dormitories become lanterns floating upwards.

MK
"Body 2 Body"
2 mins 40s
16 Jun 2019
DJ, producer, and head of record label Area 10 MK (Marc Kinchen) gets intimate with this sleek ode to getting skin-to-skin. The disco-tinged pulse of latest single 'Body 2 Body' accompanies an almost carnal pas de deux, as a pair of dancers perform together with a fluid sensuality. Aided by Tash Tung's visual feast of a promo, the track seems set to storm sweaty clubs worldwide this summer.

Joy Division
"I Remember Nothing (Reimagined Video)"
5 mins 53s
17 Jun 2019
Can it really be forty years since 'Unknown Pleasures' was released? It can - and to mark this anniversary ten new videos have been commissioned, one for each track. This particular clip, by director duo Helgi and Hörður, features two men locked in conflict in the otherworldly terrain of Iceland. It's relentless, but so is the song. A fitting piece of visual bleakness.

slowthai
"Inglorious (ft. Skepta)"
3 mins 09s
14 Jun 2019
Slowthai is mad as hell and he's not going to take it anymore. The Northampton-born rapper doesn't mince his words when it comes to the state of this country (his debut album is called ‘Nothing Great About Britain'), so one shouldn't be surprised at the invective found in his new single, ‘Inglorious' - a spiky commentary on today's increasingly fraught landscape.

Madonna
"Dark Ballet"
6 mins 26s
13 Jun 2019
Music fans and concerned onlookers have pondered how Madonna would bounce back after her iffy performance at this year's Eurovision Song Contest. Answer: a six-and-a-half-minute promo inspired by the life and death of Joan of Arc and festooned with charged religious imagery. Yep, that'll do the trick.

slenderbodies
"Belong"
3 mins 13s
6 Jun 2019
This sweeping promo for California psych-pop duo slenderbodies takes a trip along the Russian-Chinese border, offering a quietly engrossing look at how two world powers sit side-by-side for over four-thousand kilometres. Along the way, director Savannah Setten meets falconers, street racers, mushers, and ice water swimmers.

Hot Chip
"Melody of Love"
4 mins 19s
5 Jun 2019
Given that Hot Chip's upcoming seventh album is entitled ‘A Bath Full of Ecstasy' (complete with New Age cover art), it's safe to assume the band are in a good - perhaps hallucinatory - mood. Fortunately, promo director Nima Nourizadeh is on the same wavelength as he delivers this spacey effort for single ‘Melody of Love'.

Rosalía
"Aute Cuture"
2 mins 54s
4 Jun 2019
Rosalia flaunts some seriously wicked nails in her latest video, which feels like a Brazilian take on Bollywood (Brollywood?) with its vibrant, busy choreography. The narrative is that Autre Cuture is a mysterious beauty cult whose nail art skills are so perfect that magical properties are bestowed on the hands of their recipients.

Tom Wilson Kellett
"17"
4 mins 58s
29 May 2019
Henry Crisp's unsettling promo for '17' features singer Tom Wilson Kellett stuck in a house whose miniature dimensions suggest he has sipped the same potion that Alice did inside the White Rabbit's house. The beautifully designed doll-sized set is gradually submerged beneath a foul black liquid exuding from the bath... does it swallow its giant inhabitant too?

Bree Runway
"2ON"
3 mins 23s
29 May 2019
Bree Runway takes a sensual romp into alternate realities with this gripping promo from Fred Rowson. Her second collaboration with the director (following 2017's 'What Do I Tell My Friends?') goes high-concept, exploring the idea of skin colour and gender as fashion accessories which can be purchased and applied at will. A fascinating, satirical watch.

Diplo
"New Shapes (ft. Octavian)"
3 mins
28 May 2019
This woozy promo finds Diplo and guest vocalist Octavian in pensive mood, as the latter tries to make sense of the night before in a hazy flat. As he slowly but surely shakes off the cobwebs, we're eventually transported to the site of the previous night's festivities - a sweatbox of a club bathed in red, blue, and fire extinguisher fumes.

Marika Hackman
"I’m Not Where You Are"
3 mins 49s
24 May 2019
Folk-rock fave Marika Hackman's lyrics are often preoccupied with dysfunctional relationships, and latest outing 'I'm Not Where You Are' is no exception. The film opens with a dead-eyed Hackman losing a succession of lovers in the same way - not a single one sparking the barest hint of emotion. Director Will Hooper creates an admirably grungy vibe here, as Hackman's haunting vocals couple with her striking non-reaction.

Shey Baba
"Requiem"
13 mins 37s
24 May 2019
Fans of LA singer-songwriter Shey Baba get four songs for the price of one as director David M Helman releases his full ‘Requiem' promo-cum-short film. New tracks ‘Requiem' and ‘I Want It All' join ‘Born Sick' and ‘Vertigo', which both featured in Helman's intriguing opening gambit back in April. Definitely one to settle in for.

Shakespears Sister
"All the Queen's Horses"
3 mins 30s
23 May 2019
After the unpleasant public dumping of Marcella Detroit by Siobhan Fahey, it would have been fair to think the froth-goth music of Shakespears Sister was well and truly over. Not so: having put aside their feud, the pair have reunited for this western-themed comeback in which they walk off into the monochrome sunset hand in hand.

FKA twigs
"Cellophane"
4 mins 22s
23 May 2019
FKA twigs spent the last year learning to pole dance purely to realise the video she felt simply had to go with latest song 'Cellophane'. Having started at a time when she was recovering from surgery to remove fibroids, she posted clips of herself practising and becoming ever stronger - and twelve or so months later this promo, courtesy of Andrew Thomas Huang, is the breathtaking result.

Trish Clowes
"Abbott & Costello"
6 mins 58s
22 May 2019
Those of a certain vintage will instantly associate jazz with The Fast Show's Louis Balfour and his smoke-filled lair. Unlike the chain-smoker's array of musically challenged guests, Shrewsbury-born saxophonist and composer Trish Clowes knows how to do her craft justice. Clowes's latest track ‘Abbott & Costello' receives a tricksy promo courtesy of director Rose Hendry.

Lil Nas X
"Old Town Road (ft. Billy Ray Cyrus)"
5 mins 06s
21 May 2019
Why did no-one think of it before? Of course hip-hop and country are a match made in heaven. It's so obvious listening to this, dammit. Thank you, Lil Naz (real name Montero Hill) for exploding onto the music scene with this magical number, and for asking the universe (okay, Twitter) for Billy Ray Cyrus to contribute a verse.

Dense & Pika
"Slowhand"
4 mins 34s
20 May 2019
This hypnotic promo for Dense & Pika's ‘Slowhand' is a phonographic trip. Set deep within the horn of a gramophone, director Ben Parkin's blend of live-action and animation shows precisely what happens when needle meets vinyl… and it involves, to borrow a phrase from Elton John, a tiny dancer. Surreal yet infectiously so.

Heavy Baile
"Ciranda (ft. Goes)"
3 mins 30s
17 May 2019
There's clocking off, and there's clocking off the Jonathan Neguebites way. Those unfamiliar with the passing dancer are in for a treat thanks to this celebratory promo for Heavy Baile, an electronic music collective from Rio de Janeiro. The city's back alleys and railway lines provide an engaging backdrop to Neguebites' joyful, infectious performance.

Mark Ronson
"Late Night Feelings (ft. Lykke Li)"
3 mins 41s
16 May 2019
Mark Ronson fuses steel drums and Scandi-pop in his mellow comeback single ‘Late Night Feelings', as guest vocalist Lykke Li lets inhibitions melt away in the accompanying promo. Director JP Chartrand mainlines 1970s glamour as the Swede cavorts around her swanky pad and melts into her shag carpet - with an uber-quiffed Ronson in her sights.

Sludge
"Blacksmith"
3 mins 36s
13 May 2019
Hardcore electronic band Sludge get a frenetic promo for their debut track, courtesy of Kenneth Karlstad. With its 90s VHS-style aesthetic and psychoholic skinheads it paints a bleak picture of an Eastern Bloc world where violence rules and victims are initiated into a warped, disorientating reality. Unsettling, original work that doesn't shy away from the track's viscerality.

Gorgon City
"Delicious"
4 mins 01s
9 May 2019
Electronic duo Gorgon City - comprised of North London producers Kye 'Foamo' Gibbon and Matt 'RackNRuin' Robson-Scott - take sensuality seriously in this visceral promo for latest single 'Delicious'. Combining mouth-watering food photography and the surreal flares of a bad trip, the imagery is just as bold as the track's beat-driven tones.

The Voidz
"Permanent High School"
4 mins 13s
9 May 2019
On the evidence of new track ‘Permenant High School', The Voidz (formerly known as Julian Casablancas + The Voidz) have tempered the batshit excess of their first album for something verging on listenable. Persevere with frontman Casablancas's apathetic drawl and enjoy director Hala Matar's boisterous lo-fi promo.

Recent Promos
(1-25 of 25)

David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.