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Five Star Work
(1-25 of 25) |
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Riyadh Season
"Call of the Kings" |
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5 mins 19s
3 Oct 2024 |
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With fifty-three Grand Slam titles between them, Novak Djokovic, Rafael Nadal, Jannik Sinner, Carlos Alcaraz, Daniil Medvedev, and Holger Rune are the current kings of tennis (though Sinner may have an asterisk next to his name soon enough). Saudi Arabia reckon they have a tournament fit for a king or six.
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Levi's
"Launderette" |
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30s
30 Sep 2024 |
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When, on Beyoncé's most recent album 'Cowboy Carter', she unveiled the track 'Levii's Jeans', it was perhaps inevitable that an enterprising ad agency would forgive her the extra 'i' and take advantage of her tribute to an iconic brand. And so it is that we now have a tribute by the world's biggest music artist to one of the greatest commercials of all time.
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Yoto
"Rabbit Ears" |
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60s
2 Oct 2024 |
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Kids have to be so patient growing up. For years, they have to listen to parents say, "You're not old enough to do this" and "You're not old enough to do that". Yoto, a company that makes screen-free audio players, think children deserve a little more credit.
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Stroke Association
"The Visit" |
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90s
1 Oct 2024 |
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A stroke changes people. It changes how they live, communicate, and so much more. Hours, minutes, even seconds later, friends and family must pick up the pieces and somehow make sense of it all—this Stroke Association commercial acknowledges just how difficult the aftermath can be.
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Dr Pepper
"Try More Weird" |
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62s
30 Sep 2024 |
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Pablo London's weird era continues with three spots for Dr Pepper—"just a fizzy drink," you understand, "not a real doctor." That's a pity for the NHS, who need all the help they can get before cold and flu season. The man with a can for a head wants to cure boredom, and his methods are unorthodox, to say the least.
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Action Canada
"Ashley & Maggie" |
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1 min 50s
29 Sep 2024 |
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This sensitive Canadian film contains an interesting role reversal as a daughter summons the will to speak to her mother about the latter's online activity. Action Canada has made this film in response to the increasing problem of socially conservative radicalisation as Trumpian bigotry is exported across the border from the United States.
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Action Canada
"Dave & Greg" |
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1 min 40s
29 Sep 2024 |
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In this powerful film for Action Canada, there is a brief conversation between a father and child, as the former decides to tackle his brother about something he has posted online. The subsequent greeting on the doorstep and initial conversation between the two men is cordial, but there is an obvious tension.
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Burger King
"Bundles of Joy" |
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75s
29 Sep 2024 |
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According to this film for Burger King, more babies are born on 26 September than any other day and, upon this flimsy premise, the fast food supplier has created a piece of communication that has more than a kernel of truth... and that makes it terrific. It's also stoked up a bit of controversy as the middle-class authoritarians determined to police child birth and early motherhood have weighed in with their 'health advice' and that only makes DAVID like this more.
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Ligue 1
"We Will Show You" |
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2 mins 31s
26 Sep 2024 |
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‘Football. But French’ is the official line from Ligue 1, and this ad for the league features ‘The Frenchies’ showing a cynical British football fan that there’s more to their version of the beautiful game than he’s initially willing to believe. Directing duo Adrien & Roman have crafted an epic French odyssey (and DAVID takes no responsibility for arguments in the comments).
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Woolmark
"Wear Wool, Not Waste" |
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60s
26 Sep 2024 |
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Taking an apocalyptic approach is one way to draw attention to the fashion industry’s impact, and in this instance, it’s a stunningly effective one. As zombie-like, humanless clothes stampede through a city, a super reads ‘every synthetic garment ever made still exists in some form, haunting our planet’. And with that, the case for natural fibres is made.
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AXA
"Anna" |
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4 mins 24s
26 Sep 2024 |
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This enchanting film for AXA depicts the hopes of young Anna, who envisages many futures for herself and is fortunate enough to see her dreams through. It’s beautifully crafted, with director Janssen Powers’ eye for unearthing emotional depth, and it’s also nice to see the vast range of careers being suggested that a young girl genuinely sees herself doing.
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Telstra
"Wherever We Go" |
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60s
23 Sep 2024 |
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Smith and Foulkes have directed a whimsical tale of connection for Australian tel-co Telstra. The directing duo’s latest animated work follows a cheery human and their trusty animal sidekick, a friendly shapeshifting bird, as they journey through life side by side, to a whistled reimagining of the 80s classic ‘Islands in the Stream’.
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KitchenAid
"Love the Racks (Official KitchenAid Music Video)" |
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2 mins
23 Sep 2024 |
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They’re the most unlikely of record labels, but the World of Whirlpool creatives have dreamt up a certified banger. This ‘official music video’ (ad) for KitchenAid stars X Ambassadors frontman, Sam Nelson Harris, singing a 2000s-inspired R&B instant hit, and all of the song’s dishwasher-loving lyrics have been taken from a real 5 star product review.
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WA Police
"People Like You" |
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1 min 45s
23 Sep 2024 |
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The Western Australia Police have recruited a Scoundrel to direct their latest campaign. Their new recruitment film positions people at the heart of policing, with the voiceover listing various attributes and interests that the Force need in the people who join them, which director Ariel Martin depicts with moments of both levity and gravitas.
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Flytoget
"210 KM/H" |
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60s
23 Sep 2024 |
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Everyone wants to start their holiday on a high, so why not a thrilling adrenaline high. This literal roller coaster of an ad, features a family who board a log flume in the centre of Oslo that takes them all the way to the airport at 210 km/h. Coincidentally, that’s also the exact speed that the Flytoget airport express train travels at.
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Dove
"Most Likely To" |
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2 mins 13s
23 Sep 2024 |
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Dove have set themselves the incredibly simple task of increasing self-confidence in teenage girls. Shot as a continuous camera move, this film walks through a high school on photo day, the camera stopping in front of different girls and as a flash freezes the frame, their personal (and poignant) stories appear under the super ‘most likely to’.
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TIAA
"The Promise" |
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2 mins 57s
22 Sep 2024 |
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This is really interesting exploration of the concept of 'promises', especially as it asserts that the commitment of a promise can still have meaning even if it isn't kept. Director Karim Huu Do deploys a lot of skill to ensure the audience is firmly focused on the words spoken by a teacher as she expounds this idea.
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Visa
"Steely McBeam" |
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30s
20 Sep 2024 |
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Steely McBeam has always been different. For a start, the man is made of foam, fabric, plastic, and other materials. But he's also a dreamer—someone who wants to be more than a steel worker. When the Pittsburgh Steelers advertise for a new mascot, the seed is planted.
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Meridian
"World of Numbers" |
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2 mins 16s
20 Sep 2024 |
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Dan French directs a numerical nightmare for Meridian, the second largest credit union in Canada. In this alternate reality, people are called not by birth names or nicknames, but by account numbers. That's why the unluckiest boy in Canada is presented with a cake that says, "Happy birthday, account #845469".
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giffgaff
"Field" |
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30s
20 Sep 2024 |
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Everyone knows about class A drugs, class B drugs, and class C drugs, but what about class G drugs? This commercial draws attention to the most powerful new drug on the street—a mobile network known as Giffgaff. Police also want to clamp down on super-strength garam masala.
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VW Tiguan
"Life" |
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60s
19 Sep 2024 |
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Karien Cherry directs this sweet ad for the new VW Tiguan. As its hero drives through regular city streets, some unusual yet charming elements begin to appear amongst the concreted landscape. The premise is that though our minds should be on the road while driving, they naturally wander. But thankfully, customer safety is always on the minds of the VW engineers.
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One New Zealand
"Finding Jade" |
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90s
19 Sep 2024 |
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‘Finding Jade’ is the first chapter in the ‘Let’s Get Connected’ campaign, directed by Steve Ayson with FCB Aotearoa for One New Zealand. As far as themes for tel-co brand messaging go, connection is nothing new. But with the angle being connection to your roots, and a distinctly Kiwi flavour, there are plenty of moments to keep this spot as fresh as a dip in the Pacific.
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Australian Lamb
"Introducing the Ultimate Social Device" |
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30s
19 Sep 2024 |
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There’s nothing sheepish about this spot for Australian Lamb, as Max Barden confidently directs a parody of classic Apple ads. The Monkey’s creative is sharp, positioning the humble lamb chop as the ultimate social device, by taking product features that are often highlighted in tech advertising, and giving them a good dose of satirical seasoning.
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John Lewis
"The Window" |
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90s
19 Sep 2024 |
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Two years after John Lewis put "never knowingly undersold" in the loft next to some old clothes and a Moz the Monster toy, the department store chain have brought it back. Side note: when DAVID was a boy, he thought it was “never knowingly understood"—what a strange retail experience that would've been, eh?
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CALM
"Stopping Suicide" |
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3 mins
18 Sep 2024 |
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This film for CALM by Witness Studios' directing duo Simon+Ben is a perfectly weighted piece of communication, exercising supreme sensitivity in the immensely tricky area of suicide prevention. Not only that, it offers practical advice to those affected by the difficulties that can lead to suicide, and provides a pathway to those concerned about their friends.
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Five Star Work
(1-25 of 25) |
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