David Reviews

 "You're not an artist, Peggy. You solve problems." Don Draper.

TOP 25 DIRECTORS
These scores are compiled from a combination of our in-house rating system and user ratings. Only UK work from the last two years is considered.
 1. Andreas Nilsson 92.4%  
 2. Jeff Low 90.3%  
 3. Steve Rogers 90.3%  
 4. James Rouse 89.5%  
 5. Nick Ball 89.2%  
 6. Tom Hooper 89.2%  
 7. Tim McNaughton of The Bobbsey Twins from Homicide 88.3%  
 8. Daniel Wolfe 86.3%  
 9. David Shane 86.2%  
 10. Clay Weiner 85.9%  
 11. Dominic O'Riordan 84.9%  
 12. Sam Pilling 84.9%  
 13. Henry Littlechild 84.8%  
 14. Megaforce 84.5%  
 15. Sam Brown 84.4%  
 16. Traktor 83.9%  
 17. Ben Tonge 81.7%  
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Recent Promos
(1-25 of 25)

Sabrina Carpenter
"Taste"
3 mins 18s
4 Sep 2024
Carpenter by name, butcher by nature. Directed by Dave Meyers, 'Taste' lets Sabrina Carpenter satisfy her bloodlust after many child-friendly years on the Disney payroll. Her target is Jenna Ortega, but the star of 'Wednesday' and 'Scream' is no pushover.

A$AP Rocky
"Taylor Swif"
3 mins 14s
2 Sep 2024
This promo for A$AP Rocky layers the outlandish on top of the bizarre on top of the plain strange. Shot in Kyiv back in December 2021, directors Vania Heymann & Gal Muggia have conjured a fantastical promo with exceptional flair, and there’s not a single boring frame in the whole three minutes.

Master Peace
"Save Me"
3 mins 13s
2 Sep 2024
DAVID's fantasy football season's off to a decent start, but clean sheets are already hard to come by. Perhaps he should try and sign Master Peace, real name Peace Okezie, as he puts many Premier League goalkeepers to shame. He spends much of the promo for 'Save Me' between the sticks, but his attention is divided to say the least.

Nerve, Songer, & D Double E
"Tonkz"
3 mins 16s
2 Sep 2024
Nerve, Songer, and D Double E have got a lot of nerve, but that suits DAVID just fine. Directed by Bailey Tom Bailey, ‘Tonkz’ has the trio get up to all sorts of mischief in a gym. We love how they sabotage a deadlift in puke-tacular fashion—revenge for anyone made to feel small by gym-goers who take up as much room as possible.

The Blessed Madonna & Kylie Minogue
"Edge of Saturday Night"
3 mins
29 Aug 2024
The latest Sophie Muller x Kylie Minogue creative collab is also a Kylie x The Blessed Madonna one. Filmed at the Pikes Hotel in Ibiza, the promo has all the hallmarks of a certified pop classic, complete with a pop queen who genuinely looks like she’s having the time of her life, and a Madonna (but in this instance, not that one).

Joan As Police Woman
"Full-Time Heist"
4 mins 24s
29 Aug 2024
'Full-Time Heist' is such a good name for a song. It's the latest release by Joan Wasser, who performs under the name Joan as Police Woman, and a crime is indeed committed here. She says the track is about "an attempted bank robbery—the bank, in this case, is truth". Where's an existential detective when you need one, eh?

Say Now
"Trouble"
3 mins 35s
28 Aug 2024
Say Now, the girl group once known as needanamebro, now need to bust out of jail. When Ysabelle Salvanera, Amelia Onuorah, and Madeleine Haynes run roughshod over everyone and made a mockery of an identity parade, they are met by none other than Nadine Coyle, who must think Say Now have what it takes to succeed Girls Aloud.

Khalid
"Heatstroke"
3 mins 56s
23 Aug 2024
The first line of 'Heatstroke' by Khalid sounds like a pitch for a disaster movie: "What if I told ya the sun is coming closer?" The big ball of fire in the sky wreaks havoc in a promo that evokes 'Thunderbirds' and 'Stingray' with its use of scale models, none of which survive the blaze. Not that Khalid sounds fussed with his cool as a cucumber delivery.

Hozier
"Nobody's Soldier"
3 mins 57s
27 Aug 2024
The Temptations sang it in 1969 and then Edwin Starr in 1970: "War… what is it good for? Absolutely nothin'!" Over fifty years later, Hozier presents his own anti-war song, with a pinch of anti-capitalism for good measure. The Irishman puts some welly into 'Nobody’s Soldier', an uptempo downer that touches on desensitisation.

Sigala
"It's a Feeling"
3 mins 09s
27 Aug 2024
'It's a Feeling' is a tie-up between Sigala, 24kGoldn, and Trevor Daniel that screams Ministry of Sound with its mainstream, tropical house sound. It’s a song to cut loose to, so director Joel Barney lets his cast skate like there's no tomorrow ("Anybody call, I'm MIA"). The result looks like a skate video that rolled through Richard Mosse country.

Jessie Reyez
"Ridin' - feat Lil Wayne"
4 mins
27 Aug 2024


Lawrence Hart
"Hear Ur Heartbeat"
3 mins 22s
23 Aug 2024
This Lawrence Hart promo is a bit of a blur in the best way possible. Directed by Dave East, the film starts on a beach where the protagonist (played by the brilliantly named Bjorn Cupido) is alone with his thoughts. When 'Hear Ur Heartbeat' kicks into gear with its pitch-shifted vocals, euphoric synths, and house-proud beat, it’s time to get a shift on.

Bebe Rexha
"I'm the Drama"
2 mins 36s
22 Aug 2024
Throughout her new song, 'I'm the Drama', Bebe Rexha sings: "There's a silence only I/I was born to break." After a recent run-in with Lufthansa at Munich Airport, expect the American to pull no punches from now on. Whether she does so in English, Albanian, or a combination of the two is uncertain.

Chloe Qisha
"I Lied, I'm Sorry"
2 mins 53s
21 Aug 2024
Some folk piss and moan when the lift is broken, but not Chloe Qisha. The Malaysian-born, London-based singer could have told director Lillie Eiger where to stick her music video—instead, she takes the stairs with more gusto than ever before. The result comes across as a non-violent remake of 'Dredd' or 'The Raid'.

Fontaines D.C.
"In the Modern World"
5 mins 21s
21 Aug 2024
In another extraordinary study of dysfunction and alienation, director Luna Carmoon introduces the sport of car jiu-jitsu as the protagonist of the latest stunning promo for Fontaines D.C. literally wrestles his way through life. Actor Ewan Mitchell who plays the main man Martin, is surrounded by a wonderfully colourful array of cameos courtesy of Road Casting's Coralie Rose.

Beabadoobee
"Beaches"
4 mins 06s
20 Aug 2024
Beabadoobee—real name Beatrice Kristi Ilejay Laus—is in a Malibu state of mind with new song 'Beaches'. "Days blend to one when I'm on the right beaches," she sings, like a woman on good terms with the police chief from 'The Big Lebowski'. To make her feel at home from home, director Jake Erland makes a seashore for her and the band.

Nero
"Solar"
3 mins 23s
20 Aug 2024
Well, this is a blast from the past. Nero—best known for tracks like 'Me and You' and 'Guilt'—are back with 'Solar', a track that sounds like 2011 for better or for worse. The EDM fever dream of a promo fits the song like a space glove, but are the band prepared to explore other reaches of the galaxy? With album number three titled 'Into the Unknown', they might just be.

Michael Kiwanuka
"Floating Parade"
4 mins 35s
20 Aug 2024
What kind of score would you give planet Earth on TripAdvisor? "Knock off a point or two for war, poverty, and corruption, but otherwise good?" How others might regard our world forms the heart of this Michael Kiwanuka promo, with much of what we take for granted at the forefront.

Jabari Banks
"Weekend Drive"
3 mins
19 Aug 2024
The magic of shooting on 16mm film has a romanticising effect on an abandoned trailer park, the setting for this “weekend drive”. One where American actor turned singer Jabari Banks and his girl, sit on a sofa and play chess with friends on the back of a flatbed truck. It’s a dreamy portrait of carefree summer love by Audrey Ellis Fox for the artist’s second single.

Lisa
"New Woman (ft. Rosalia)"
3 mins 11s
19 Aug 2024
'New Woman' by Lisa and Rosalía is the second bilingual track that DAVID’s picked up over the last few days. First we had Megan Thee Stallion and Yuki Chiba sing in English and Japanese, now we have a busy to-and-fro between English and Spanish.

Nick Leng
"Beetlebugs"
4 mins
19 Aug 2024
Did you know that Nick Leng moonlights as a personal investigator for creatures? Director Josh Sondock thought it was about time people learned all about it. The promo for 'Beetlebugs' revolves around an insect gone AWOL, with Leng hired to find him. Think Raymond Chandler meets 'A Bug's Life'.

High Vis
"Mind's a Lie"
4 mins 46s
16 Aug 2024
'Mind's a Lie' by High Vis is borne out of frustration at a lack of resources, a lack of support for people who need it most ("Redemption so far beyond me/Paranoid, alone, and lonely"). Frontman Graham Sayle sings, "Do you wanna giz a chance to try?" like a man who already knows the answer.

Olivia Dean
"Time"
3 mins 46s
16 Aug 2024
When asked if he wanted to shoot this Olivia Dean promo indoors or outdoors, director Jake Erland said, "Both." Therefore, the house that Dean and her band perform in is way more open plan than expected, with no roof and a great view of the airport. Good luck to the estate agent who tries to sell this place, though a planespotter should love it.

Billie Eilish
"Wildflower"
4 mins 47s
16 Aug 2024
Amazon's Songline series is home to laid-back, low-key performances like this one from Billie Eilish. With brother Finneas O'Connell by her side, Eilish sings about an unorthodox love triangle: "You say no one knows you so well/But every time you touch me, I just wonder how she felt." This may be a stripped back affair, but Eilish still puts her all into it.

Jade
"Angel of My Dreams—Live"
4 mins 17s
15 Aug 2024
Most of the time, SAD stands for seasonal affective disorder. When Jade Thirlwall rocks up, it means "slow, angelic, dramatic"... and that is great news for everyone. The SAD interpretation of 'Angel of My Dreams', Thirlwall's debut solo song, does what it says on the tin and much more besides.

Recent Promos
(1-25 of 25)

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