David Reviews

 "You're not an artist, Peggy. You solve problems." Don Draper.

ALL HAIL KING SHE AT SOMESUCH.
9 November 2022

Many directors are married to the job, but few are married to each other. Enter Radha Ganti and Robert Lopuski (aka King She), who've now joined Somesuch for global representation. Born in India and Poland respectively, Ganti and Lopuski are based in Brooklyn, New York and are ready to take on the world with Somesuch by their side.

The company say they are fast, frenetic, inventive, and have a "hyperlink approach to storytelling", which should excite Tim Berners-Lee no end.



King She first caught the eye with concert visuals for Jay-Z and Kanye West (or whatever he wants to call himself these days), but their desire to share real-life stories led them to Rico Sanches—a Los Angeles model who lost his brother to police violence and a subsequent cover-up.

The result is Rare: The Boy Who Cried Swag, a short film that highlights both King She's empathy and technical prowess. They now have the opportunity to demonstrate what they can do in the branded content realm, and it'll certainly be interesting to see what happens next.


Click here to see more from King She. Next, call Rose Brownlow on 020 3487 1270 or email rose@somesuch.co.

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Stories

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