David Reviews

 "You're not an artist, Peggy. You solve problems." Don Draper.

LIZ MURPHY ENTERS THE SWEETSHOP
9 May 2019

Australian Liz Murphy has picked up a lot of plaudits since moving to the UK in 2010, and she's become a highly-sought director in a number of different markets.

It's little wonder then that The Sweetshop are so pleased to add her to their roster after she signed for global representation. London MD Spencer Dodd says: "Liz is someone Sweetshop has known and admired for some time. She's a real talent and a lovely person."

She is a director with a lovely eye for intimate details. In this Polish commercial for McDonald's from last year, she artfully demonstrates her impeccable judgement in telling a story which is stitched together in the mind of the viewer.


Emotions are heightened again in this 2017 German commercial which has an understated performance which delivers an impact that is anything but. Once again, Murphy pulls the story together like a tailor using hidden stitches to create a highly effective appeal on behalf of the advertised charity.


In the Tesco ad which follows, Murphy makes the very most of a script which doesn't offer a great deal. Mum Dee is preparing her son's favourite meal in the hope that they can celebrate his exam results. It's a lovely performance from a series which undoubtedly did a great deal for the brand... in an unshowy way. Proper advertising.


Liz Murphy - now rostered and ready at The Sweetshop: "I have admired Sweet Shop since I was a little baby director back in Brisbane making coffee. The passion and enthusiasm of everyone there is inspiring and contagious. I'm really excited to be joining the gang."

For more on Liz Murphy, contact Morgan Whitlock on +44 20 7636 1449 or via email using morgan@thesweetshop.tv.

Stories

STRAIGHT 8 @ FOCUS... AND YOUR CHANCE TO TAKE PART FOR FREE!

straight 8 will be premiering their next Companies Shootout entries at The Location Guide's Focus London event on Tuesday, 3 December. There's still time to be part of this amazing competition, and DAVID REVIEWS is enabling one lucky company to dodge the £500 entry fee!


DAVE LUDLAM BRINGS COLOUR TO JAMVFX.

Seasoned colourist Dave Ludlam has agreed to spearhead JAMVFX's new grading division.


BELIEVE MEDIA HAVE FAITH IN JACK WEATHERLEY.

Believe Media have bolstered their already impressive commercial roster by signing director Jack Weatherley.


VISION WELCOME RYAN EDDLESTON.

In-demand cinematographer Ryan Eddleston is the latest to join Vision's bespoke roster.


ALL THE STRAIGHT 8 COMPANY SHOOTOUT WINNERS... RANKED.

All the straight 8 Company Shootout winners... ranked.


OB MANAGEMENT SNAP UP SHAUN JAMES GRANT.

Shaun James Grant has joined OB Management's diverse roster of directors for representation.


BEC CUNNINGHAM JOINS FINGER MUSIC.

Experienced sales rep Bec Cunningham has joined the team at Finger Music.


JAVIER SANTAELLA'S ON THE UP AT GRAMERCY PARK STUDIOS.

Gramercy Park Studios are understandably chuffed after appointing Javier Santaella as Head of Motion Graphics.


NICE BISCUITS EXPLORE THE CUTTING-EDGE OF TECHNOLOGY.

Nice Biscuits founder Russell Shaw loves a challenge, especially a technological one... we find out how he's made it his company's USP.


A NEW START FOR NEW LAND.

Scandinavian production company New Land are UK-bound as they announce the launch of their new London office.


LIA BRING THEMSELVES INTO DISREPUTE.

The LIA's decision to spring Ted Royer upon an unsuspecting audience of young creatives was a toxic misjudgment.


JASON EVANS JOINS PUNDERSONS GARDENS.

Pundersons Gardens are pleased to announce the signing of director Jason Evans to their roster for UK representation.


MINDSEYE SCORE UNCLE FRIENDLY

MindsEye have signed Australian director Uncle Friendly to their roster for UK representation.


A ROGUE'S SALARY FOR KATE TAYLOR.

Kate Taylor has been handed the reins at Rogue Films where she will combine the roles of Managing Director and Executive Producer.


SPENCER DODD IS A MERMAN.

Transatlantic production company Merman say they are "incredibly proud" to welcome Spencer Dodd to their London office.


NEXUS STUDIOS HIRE JULIET TIERNEY.

Industry veteran Juliet Tierney has joined Nexus Studios in Los Angeles as an executive producer.


ARMOURY ENLIST OTIS DOMINIQUE.

Up-and-coming filmmaker Otis Dominique has joined Armoury for worldwide representation.


FULL LINE-UP FOR CRAFTWORKS.

The full line-up for next Monday's CraftWorks.


TWENTYFOURSEVEN AND RADIOAKTIVE FILM JOIN FORCES IN POLAND.

Two powerhouses of production services have joined forces to create a new offer in Poland.


SAVANAH LEAF JOINS ACADEMY FILMS.

Olympian-turned-filmmaker Savanah Leaf has agreed to join Academy Films for representation in the UK and Europe.


LEMONADE RAISE A GLASS TO JUST SO.

Just So - the creative studio co-founded by Jonny Madderson and Jono Stevens - have joined the roster at Lemonade Reps.


STEVIE RUSSELL SEES RED RAGE.

Dublin's Red Rage Films are pleased to announce the signing of director Stevie Russell for commercial and music video representation.


BEERS FOR NINETEENTWENTY AT THEIR NEW FARRINGDON HQ.

Beers for nineteentwenty at their new Farringdon HQ


ANTIESTÁTICO PARTNER WITH AGENT ELSON.

Spanish production outfit Antiestático are poised to make their UK debut after signing with Agent Elson for representation.


MAISON HANKO POPS UP AT NEXUS STUDIOS.

Nexus Studios have Tokyo 2020 in mind as they introduce their new 'pop-up' roster, Maison Hanko.


Stories

David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.