David Reviews

 "You're not an artist, Peggy. You solve problems." Don Draper.

COMPULSORY GET TO THE CRUX OF THE MATTER.
31 October 2022

French animation studio Crux have joined COMPULSORY for global representation. Chris Toumazou, Kadri Mahmoud, and Kiran Mandla always have a eye for new talent, and they were soon drawn to Bordeaux where Crux opened their doors in 2019.

The team are perhaps best known for their 2D animation, and count brands like Coca-Cola, SK-II, and Adobe among their satisfied clients. When the latter asked them to work on a commercial starring Lil Nas X, Crux leapt at the chance to blend live-action and animation with a flamboyant palette.



Such work leads head of new business and development Stephanie Walton to say: "Crux represents to us a fresh voice in animation. Their ability to craft bold imagination with years of experience makes them the perfect collaborator for brands and artists wishing to tell a story through this medium."

And do the band from Bordeaux have to say for themselves? "We believe that every single frame has a purpose to serve. From the first draft of the scenario to the final touch we put our love of craft in everything we do. we push the boundaries of animation to tell stories that audiences won't forget."



Reckon Crux would suit your next project? Then email stephanie@compulsoryviewing.co.uk or call 07860 340 507.

Stories

D-FRAN ARRIVES AT WHITEHOUSE POST.

Self-taught editor D-Fran (or Michele Difrancesco, if you’re not into the whole brevity thing) has joined Whitehouse Post London.


TWELVE YEARS OF JOHN LEWIS AT CHRISTMAS WITH ANTHONY MOORE.

In November 2022, DAVID sat down with Anthony Moore of Factory Studios to get his take on the most advertising campaign in the UK.


FRIEND SWOOP FOR INDIA HARRIS.

FRIEND London have completed the signing of India Harris for commercials and music videos.


EMILIE BADENHORST TOUCHES DOWN AT AGILE FILMS.

South African director Emilie Badenhorst is ready to crack the UK market with Agile Films.


IT'S KEVIN THOMAS AT MOXIE PICTURES.

Moxie Pictures now represent Kevin Thomas in both the UK and the United States.


BITE COLLECTIVE WELCOME MIKE MATTHEWS.

Mike Matthews, trusted purveyor of food and drink commercials, has joined Bite Collective for UK and European representation.


STEVE COPE SIGNS WITH DARK ENERGY.

Dark Energy have added Steve Cope to their already capable talent roster.


NADAV KANDER LANDS IN THE UK WITH CHELSEA PICTURES.

Director and photographer Nadav Kander is now represented on both sides of the Atlantic by Chelsea Pictures.


MARTIN SMATANA AND CHARLIE TOQUÉ JOIN JELLY LONDON.

Slovakian stop-motion animator Martin Smatana and French illustrator/director Charlie Toqué have signed for Jelly.


BISCUIT FILMWORKS SIGN ROSIE MAY BIRD SMITH.

Up-and-coming director Rosie May Bird Smith has become the latest addition to the gang at Biscuit Filmworks.


1STAVEMUSICVIDEO KILLED THE RADIO STAR.

What do you get when you combine 1stAveMachine and music videos? 1stAveMusic Videos, of course.


SNK AND RED APPLE BECOME FOREVER AUDIO

The audio post-production house SNK Studios and the specialist audio agency Red Apple Creative have been rebranded as Forever Audio,


EPOCH FILMS SWOOP FOR ELLE BROOKS-TAO.

Director Elle Brooks-Tao (née Ginter) has joined Epoch Films for UK representation.


JACOBINE VAN HELLEMOND JOINS CURATE FILMS.

Curate Films reckon new signing Jacobine van Hellemond is "one of the most exciting directors on the circuit".


ALEX DICKINSON SIGNS FOR CURLY.

After eight productive years at ITV, Alex Dickinson is back on the commercial circuit with Curly.


MAGNUS HÄRDNER LANDS AT MAD COW.

Sweden's Magnus Härdner has joined Mad Cow for commercial representation.


TORONTO'S RADIOAKTIVE MATERIAL.

Radioaktive's world tour continues as they open a new office in Toronto, Canada.


AN UNCANNY TURN OF EVENTS AT PULSE.

Director duo Elliot Elder and George Muncey (aka UNCANNY) have joined Pulse Films for representation.


OUTSIDER WELCOME JASON LOWE.

Director, photographer, and cafe owner Jason Lowe is the latest addition to Outsider's formidable roster.


REVOLVER OFFER FIONA MCGEE A SHOT AT GLORY.

In-form commercial director Fiona McGee has joined Revolver for representation in Australia.


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Phil Hignett's back for more commercials at Marshall Street Editors.


SOUL TO SOUL WITH
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FILM KLAXON: CREATURE.

Asif Kapadia, director of 'Senna', 'Amy', and 'Diego Maradona', changes tack with 'Creature', a film based on the English National Ballet production of the same name.


JINX GODFREY'S BACK AT MARSHALL STREET EDITORS.

Jinx Godfrey, whose credits include 'Chernobyl', 'The Princess', and 'The Theory of Everything', is available for commercials again at Marshall Street Editors.


FILM KLAXON: MY DREAMS HAVE BEEN DARK OF LATE.

A suit of armour goes rogue in Joshua Warren’s upcoming short film, ‘My Dreams Have Been Dark of Late’.


Stories

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