David Reviews

 "You're not an artist, Peggy. You solve problems." Don Draper.

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On This Day
(1-25 of 25)

moneysupermarket.com
"Running with Cats"
40s
11 Aug 2013
This is huge fun, and with the almost total ubiquity of lolcat videos in inboxes around the world, it's no wonder this came up as a concept. What a shame, then, that 02 beat the comparison site to it with their 'Be More Dog' campaign, which just has the edge on this. Nonetheless, it's beautifully done and Bill is perfectly cast.

Marks & Spencer
"Getting Dressed"
20s
11 Aug 2014
What a truly delightful ad this is. The most engaging little girl - what a casting find - takes real delight in telling us how she can now dress herself and doesn't need mummy's help any longer. Her voice constantly rises up in a squeal of excitement and wonder as she's telling us, as if to say 'I know! I wouldn't believe it either!'

Puma
"Forever Faster"
30s
11 Aug 2014
Puma positions itself as the bad boy of sportswear in this commercial made by JWT New York featuring Italian striker Mario Balotelli and Jamaican runner Usain Bolt. To be fair - of these two - only the former can really be considered a bad boy (even when Bolt described Glasgow a "a bit shit" during the Commonwealth Games, the locals found it in their hearts to forgive him) but Balotelli has enough badass mo-fo attitude for the two of them.

Amazon Prime
"Injured Dog"
60s
11 Aug 2015
A man comes up with a novel solution when his injured pooch struggles to keep up during their daily walk. The poor little thing can only watch in abject misery as other dogs gamely charge around the park and his owner is clearly sympathetic to his plight. Lee Marvin's 'I Was Born Under A Wandering Star' adds to the overall sense of torpor and it all seems a bit hopeless.

Pokerstars
"The Game"
90s
11 Aug 2015
Pokerstars live up to their moniker by acquiring some footballing starpower for this stylishly-shot card game. Barcelona and Brazil striker Neymar swaps the pitch for the poker table and he seems to be faring rather well. But who's that in the vintage Mercedes? Ronaldo, Brazilian football's Mr. Big - in more ways than one - soon arrives to show the young pretender a thing or two

Old Spice
"And So It Begins"
45s
11 Aug 2015
War is coming… and it smells like Old Spice. The brand decide to pit two of their most recognisable spokesmen against each other as they promote their favourite fragrances. There's Isaiah Mustafa's unflappable smoothie who manages to conjure scenarios out of nowhere for the pleasure of the female audience, and then there's Terry Crews's loud, fearless leaps into the absurd and ridiculous.

Finish
"Who Cleans The Cleaner?"
30s
11 Aug 2015
Finish are evidently determined to defy the law of diminishing returns. After their splendid reinvigoration of the sector earlier this year, W+K have crafted another execution alive with the joy of cleaning. With stylish ingenuity, directing duo RBG6 chart a year's worth of dirty bowls, plates, and cutlery from the perspective of the dishwasher.

No Man's Sky
"Bill Bailey"
1 min 50s
11 Aug 2016
Many a spurious request for a sick day this week can be explained by the launch of 'No Man's Sky' - the PlayStation 4's feverishly anticipated universe explorer. Amidst all the hullabaloo about the game's numerous delays and sky-high ambitions, the nuts and bolts of the title have remained something of a mystery. Who better then to usher gamers into space than cosmically-inclined funnyman Bil Bailey?

Secret Escapes
"Incarcerated"
90s
11 Aug 2017
We've all been stuck next to an interminable bore on holiday. However, the moustachioed gent in this excellent Secret Escapes ad has a story to tell - think Banged Up Abroad meets The Night Manager. His ordeal has given him a new respect for life. Nursing a cocktail at this resort bar, he thinks he's found a kindred spirit - someone who understands how lucky they are to be here. Well, kind of.

Secret Escapes
"Ambush"
75s
11 Aug 2017
Another engrossing poolside confessional from Secret Escapes. With vivid detail, this woman reveals how she took a bite out of the food chain. Always good to hear someone's encounter with "death's warm embrace", isn't it? Her companion knows exactly she means… three luxury breaks in a year really makes you think.

Visa
"Rummager"
30s
11 Aug 2017
Visa serve up an excruciating hunt for cash in this summery ad. Assuming he has to pay his cafe bill in the local currency, a hapless holidaymaker unzips his trousers and - maintaining eye contact with the unfortunate waiter - delves into the murky depths to fish out the necessary coins. It's nicely cast and makes the point with tongue-in-cheek humour.

Impossible Foods
"The Return"
1 min 38s
11 Aug 2018
As you might surmise from their name, Impossible Foods have a rather ambitious mission statement - they want to develop plant-based meat products which are so good that they completely replace the need for animal-based meat products by 2035. Having identified meat production as the most significant factor in the damage humans are wreaking upon the environment, founder Patrick O Brown determined that the best way of saving the planet was to provide an alternative that consumers would prefer.

Coca Cola
"Mini Bottles"
20s
11 Aug 2006
Cute little animated piece for Coca Cola depicts the little bottles being covered by flowers as a vaguely hippyish soundtrack plays in the background. One of two new animated films made by Mother.

The Sun on Sunday
"Helicopters"
40s
11 Aug 2007
To illustrate The Sun's devotion to football coverage we see helicopters dropping thousands of footballs over London. Instead of mistaking the falling balls for a bizarre terrorist attack, some of the locals dive into the ball-covered streets from the top of double-decker buses.

Department of Health & Social Care
"Never Again"
40s
11 Aug 2008
Another excellent film looking at the issue of condom use from the differing points of view of an irresponsible young man and the young woman he persuaded to have sex without using one. His friends disapprove as he crows while she expresses her regret to a close friend. The message is plain, forceful and lacks condescension.

Walkers
"Do Us A Flavour"
40s
11 Aug 2008
Gary Lineker is inundated with suggestions for new flavours as people respond to a competition being run by Walkers. It's very hard to imagine that the list of possible flavour ingredients hasn't been pretty much exhausted... how about Big Cat Soup or Badger Casserole?

Adidas
"Countdown"
60s
11 Aug 2008
A compelling if somewhat sombre piece for Adidas depicts the Chinese people as unified behind their Olympians. The sober tone is reflected by the choice of music... 'O Superman' by Laurie Anderson, which still sounds innovative after all these years despite the use of a voice synthesiser.

Discovery
"Revolution"
30s
11 Aug 2008
According to this ad, Mexico is ready for a revolution and this is going to be provided by Discovery's range of Mexican foods. It's very picturesque but offers a slightly mixed message as the ad appears to signal an intention to make the foods available in Mexico and we're pretty unconvinced that this is a good idea.

Sky
"Some Of You"
60s
11 Aug 2009
An attractively-filmed montage of ordinary people talk about football and what it means to them in this ad for Sky highlighting the imminent start of a new season. Some of the statements feel like they're being read but it will still resonate with football fans.

BBC 3
"Extraordinary Me"
30s
11 Aug 2011
BBC3 has a new series examining the lives of young people who've had to overcome various degrees of difficulty and hardship in their lives. We'd like to think that this programme is worthy and will make people open-minded but it's hard to dodge the thought that it's simply voyeuristic.

Parabottle
"Parabottle"
60s
11 Aug 2011
This visually stunning awareness film stresses the importance of getting aid to people quickly after a disaster strikes. It uses animation to depict the tragedy and the cathartic arrival of water, food and medicine in an individual parachute.

Kellogg's Corn Flakes
"Sunrise"
30s
11 Aug 2011
This ad for Kellogg's Corn Flakes out of Ireland shows people heading outside just before dawn so they can watch the sun rise accompanied by their favourite breakfast cereal. It's a simple idea that's been put together stylishly... we could do without the breathy folksy song but it fits.

Beck's
"Square Neck"
20s
11 Aug 2011
A series of square object coalesce to form a bottle of the advertised beer in this ad informing us that it now has a square necked bottle. DAVID's probably an idiot for not knowing what advantage this brings to the consumer but it seems an odd aspect to stress.

Macmillan
"Jo Brand"
40s
11 Aug 2011
Overweight comedian Jo Brand jogs through the streets in determined fashion in this film designed to raise awareness of the importance of exercise. Only when she reaches the house of her Getting On co-star Joanna Scanlan does she realise she's forgotten the biscuits.

Compare The Market
"Safari Coronation St Bumpers"
40s
11 Aug 2014
This series of bumpers provides the perfect back-up to the recent TV commercial introducing the price comparison site's new cuddly toy range. Five years on and this campaign is as strong as ever... the public's appetite for stuffed meerkats appears only to grow. Who'd have thought this would be the case when the idea was originally pitched?

On This Day
(1-25 of 25)

David Reviews - Lovely Lenzie Ltd, Woodbourne House, Seven Sisters, Lenzie, G66 3AW. Telephone: +44 141 776 7766. Editor: Jason Stone.